SP
I hope not. Never seen the point of it myself .
Me neither. It just makes the channel look more tacky.
It also doesn't really make any branding sense to abandon a channel's name for half the day. Plus I find the 'housewives doing housewifey things' idents rather crass.
Jez posted:
02cashindavid posted:
Chris E posted:
Are ITV keeping ITV Day?
I hope not. Never seen the point of it myself .
Me neither. It just makes the channel look more tacky.
It also doesn't really make any branding sense to abandon a channel's name for half the day. Plus I find the 'housewives doing housewifey things' idents rather crass.
SP
I'm sure a lot of people would still like special daytime idents, but without abandoning the channel's name.
Andrew posted:
Yet for ages people here complained that there was no special look for Daytimes. This was when BBC1 had their 'BBC1 Daily' branding, and now people want the same ident before every programme 24 hours a day 
I'm sure a lot of people would still like special daytime idents, but without abandoning the channel's name.
TO
Just saw on Digital Spy, sorry if this has been posted elsewhere...
Nick Thorogood, editor of daytime at ITV, is to leave the broadcaster later this month.
The departure is part of a huge overhaul of management at Network Centre, which has also seen the resignation of Claudia Rosencrantz after ten years as entertainment commissioner and the appointment of Alison Sharman as the new director of factual and daytime.
Thorogood joined ITV from UKTV in November 2004 and oversaw the multimillion-pound relaunch of daytime as ITV Day. The strand has been plagued by a number of flops, including The People's Court and Nigella, but has also featured some hits, such as The Jeremy Kyle Show.
"Nick has achieved a phenomenal amount in the time he has been at ITV," said Nigel Pickard, ITV's director of programmes. "The Jeremy Kyle Show, launched as part of the ITV Day rebrand, has established itself as a key part of the schedule and several other shows have broken through to breathe new life into ITV's daytime programming. We wish Nick every success for the future."
Does this mean that we will have a new revamp of the daytime barnding?
Nick Thorogood, editor of daytime at ITV, is to leave the broadcaster later this month.
The departure is part of a huge overhaul of management at Network Centre, which has also seen the resignation of Claudia Rosencrantz after ten years as entertainment commissioner and the appointment of Alison Sharman as the new director of factual and daytime.
Thorogood joined ITV from UKTV in November 2004 and oversaw the multimillion-pound relaunch of daytime as ITV Day. The strand has been plagued by a number of flops, including The People's Court and Nigella, but has also featured some hits, such as The Jeremy Kyle Show.
"Nick has achieved a phenomenal amount in the time he has been at ITV," said Nigel Pickard, ITV's director of programmes. "The Jeremy Kyle Show, launched as part of the ITV Day rebrand, has established itself as a key part of the schedule and several other shows have broken through to breathe new life into ITV's daytime programming. We wish Nick every success for the future."
Does this mean that we will have a new revamp of the daytime barnding?
AN
No because it wasn't just something he'd thought about himself. His boss Steven Andrew, director of off-peak quote "oversaw a multimillion-pound relaunch of ITV daytime, which was rebranded ITV Day, last April". It was also a priority of controller of programmes Nigel Pickard as well.
ITV Day isn't just an ident, there was much more behind the scenes than that, hence why they were going on about it for years before it actually launched
Andrew
Founding member
tom_p posted:
Just saw on Digital Spy, sorry if this has been posted elsewhere...
Nick Thorogood, editor of daytime at ITV, is to leave the broadcaster later this month.
The departure is part of a huge overhaul of management at Network Centre, which has also seen the resignation of Claudia Rosencrantz after ten years as entertainment commissioner and the appointment of Alison Sharman as the new director of factual and daytime.
Thorogood joined ITV from UKTV in November 2004 and oversaw the multimillion-pound relaunch of daytime as ITV Day. The strand has been plagued by a number of flops, including The People's Court and Nigella, but has also featured some hits, such as The Jeremy Kyle Show.
"Nick has achieved a phenomenal amount in the time he has been at ITV," said Nigel Pickard, ITV's director of programmes. "The Jeremy Kyle Show, launched as part of the ITV Day rebrand, has established itself as a key part of the schedule and several other shows have broken through to breathe new life into ITV's daytime programming. We wish Nick every success for the future."
Does this mean that we will have a new revamp of the daytime barnding?
Nick Thorogood, editor of daytime at ITV, is to leave the broadcaster later this month.
The departure is part of a huge overhaul of management at Network Centre, which has also seen the resignation of Claudia Rosencrantz after ten years as entertainment commissioner and the appointment of Alison Sharman as the new director of factual and daytime.
Thorogood joined ITV from UKTV in November 2004 and oversaw the multimillion-pound relaunch of daytime as ITV Day. The strand has been plagued by a number of flops, including The People's Court and Nigella, but has also featured some hits, such as The Jeremy Kyle Show.
"Nick has achieved a phenomenal amount in the time he has been at ITV," said Nigel Pickard, ITV's director of programmes. "The Jeremy Kyle Show, launched as part of the ITV Day rebrand, has established itself as a key part of the schedule and several other shows have broken through to breathe new life into ITV's daytime programming. We wish Nick every success for the future."
Does this mean that we will have a new revamp of the daytime barnding?
No because it wasn't just something he'd thought about himself. His boss Steven Andrew, director of off-peak quote "oversaw a multimillion-pound relaunch of ITV daytime, which was rebranded ITV Day, last April". It was also a priority of controller of programmes Nigel Pickard as well.
ITV Day isn't just an ident, there was much more behind the scenes than that, hence why they were going on about it for years before it actually launched
LE
I don't think it is the new font, notice the different g . Well that's assuming the font used for "Boxing" on the ITV4 site is the new font.
http://www.leeseaman.com/stuff/tvforum/ITV/itvfont.jpg
jay posted:
Well I think I'm a bit of a geek for spotting this, but the credits for The 5'O Clock Show are in the new corporate font...
I don't think it is the new font, notice the different g . Well that's assuming the font used for "Boxing" on the ITV4 site is the new font.
http://www.leeseaman.com/stuff/tvforum/ITV/itvfont.jpg
JA
I don't think it is the new font, notice the different g . Well that's assuming the font used for "Boxing" on the ITV4 site is the new font.
http://www.leeseaman.com/stuff/tvforum/ITV/itvfont.jpg
Oh well, it's still different from other network credits.
jay
Founding member
Lee posted:
jay posted:
Well I think I'm a bit of a geek for spotting this, but the credits for The 5'O Clock Show are in the new corporate font...
I don't think it is the new font, notice the different g . Well that's assuming the font used for "Boxing" on the ITV4 site is the new font.
http://www.leeseaman.com/stuff/tvforum/ITV/itvfont.jpg
Oh well, it's still different from other network credits.
LE
I don't think it is the new font, notice the different g . Well that's assuming the font used for "Boxing" on the ITV4 site is the new font.
http://www.leeseaman.com/stuff/tvforum/ITV/itvfont.jpg
Oh well, it's still different from other network credits.
Yes I'm not sure why that is. It makes a change from the usual helvetica/swiss font that everyone seems to be using these days.
jay posted:
Lee posted:
jay posted:
Well I think I'm a bit of a geek for spotting this, but the credits for The 5'O Clock Show are in the new corporate font...
I don't think it is the new font, notice the different g . Well that's assuming the font used for "Boxing" on the ITV4 site is the new font.
http://www.leeseaman.com/stuff/tvforum/ITV/itvfont.jpg
Oh well, it's still different from other network credits.
Yes I'm not sure why that is. It makes a change from the usual helvetica/swiss font that everyone seems to be using these days.