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ITV Network Rebrand

(October 2005)

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PA
pad
P Goe posted:
How do you know that ITV1 and the rest won't rebrand on Tuesday. If it does not the logos won't match.


"In addition to a new style logo that will be rolled out across all ITV channels next year, the channel will launch with six idents designed by BBC Broadcast "based on the concept that things aren’t always as they seem and that appearances can be deceptive," the network said in a press release."
MA
Matrix
P Goe posted:
How do you know that ITV1 and the rest won't rebrand on Tuesday. If it does not the logos won't match.


Since whens that effected ITV?
JJ
JamesJH
Matrix posted:
JamesJH posted:
Blob posted:
the clouds one has a head in the middle


God! Even when you said that, I had to study it for aages before I realised!

I've a feeling the birds will fly out of the head's mouth, if you get what I mean Very Happy


since when has that effected ITV?


Eh?

http://images.digitalspy.co.uk/screengrabs/itv4launch/400x225_itv4_ident_sky.jpg

On the right hand side of the divide there is a face blowing, and birds are coming from the mouth? Confused

I don't get what you meant...
PA
pad
Matrix posted:
P Goe posted:
How do you know that ITV1 and the rest won't rebrand on Tuesday. If it does not the logos won't match.


Since whens that effected ITV?


True. Though I still cannot see how they will cross promote.

Odd, very odd. Perhaps the ECP's will be exactly the same for ITV4, with just the stylised '4' in a flat box underneath the current '3'. Will seem a bit stupid, what with ITV4 using a completely different logo, but who knows?
MA
Matrix
JamesJH posted:
Matrix posted:
JamesJH posted:
Blob posted:
the clouds one has a head in the middle


God! Even when you said that, I had to study it for aages before I realised!

I've a feeling the birds will fly out of the head's mouth, if you get what I mean Very Happy


since when has that effected ITV?


Eh?

http://images.digitalspy.co.uk/screengrabs/itv4launch/400x225_itv4_ident_sky.jpg

On the right hand side of the divide there is a face blowing, and birds are coming from the mouth? Confused

I don't get what you meant...


I hit wrong post, I've explained in the edited version. Sorry.
JJ
JamesJH
No worries, Matrix! Smile
DA
David_02
tvfreak posted:
True. Though I still cannot see how they will cross promote.

Odd, very odd. Perhaps the ECP's will be exactly the same for ITV4, with just the stylised '4' in a flat box underneath the current '3'. Will seem a bit stupid, what with ITV4 using a completely different logo, but who knows?


Whilst I was watching ITV2 one day, during the end credits of a show, they squeezed the credits and the advert for ITV4 came in at the left, this usually done for ITV2 and 3 on ITV1 if you catch my drift. I expect this is how they will do it when ITV4 launches and scrap the numbers on top of each other advertising for a while. If what I have said has completely confused you then I apologise. Smile
PA
pad
02cashindavid posted:
tvfreak posted:
True. Though I still cannot see how they will cross promote.

Odd, very odd. Perhaps the ECP's will be exactly the same for ITV4, with just the stylised '4' in a flat box underneath the current '3'. Will seem a bit stupid, what with ITV4 using a completely different logo, but who knows?


Whilst I was watching ITV2 one day, during the end credits of a show, they squeezed the credits and the advert for ITV4 came in at the left, this usually done for ITV2 and 3 on ITV1 if you catch my drift. I expect this is how they will do it when ITV4 launches and scrap the numbers on top of each other advertising for a while. If what I have said has completely confused you then I apologise. Smile


I sort of understand, but not completely! Don't worry though. Very Happy

I just did some snooping on ITV.com and here are my findings:

http://www.rp-networkservices.com/tvforum/uploads/itvcom.jpg

It's odd how the ITV2 and 3 logos are so much bigger than the ITV4 logo. It's clear that ITV4 will sit where ITVi is (this is clearly a filler at the moment).

URLS for logo images:
http://www.itv.com/images/siteBuild_2005/home/logo_itv1.gif
http://www.itv.com/images/siteBuild_2005/home/logo_itv2.gif
http://www.itv.com/images/siteBuild_2005/home/logo_itv3.gif
http://www.itv.com/images/siteBuild_2005/home/logo_itv4.gif

Does this mean anything or am I just looking too far into things? It will sure look odd though, with 2 and 3 looking the same size then 4 seeming tiny in comparison!
PG
P Goe
If ITV4 are doing some sort of unusually good illusion theme what do you think the other ITV channels theme will be.
DA
David_02
Sorry, didn't know how to make them smaller so removed them. Sad
TW
Time Warp
Please make those smaller...
DA
David_02
I don't know how, sorry. Embarassed Crying or Very sad

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