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ITV Election 2001

(June 2001)

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TE
teleonline Founding member
I think ITV's coverage will defenitley be the best - with its virtual reality set and the 2-storey set.
CA
cat
Oh for heavens sake how many times to we need to go over the fact that because a broadcaster has nicer graphics it will not always be the best?!

ITV's coverage of large events is well known for being dreadful I expect the election will be no different.

Sky have a totally virtual set but that doesn't mean it will be the best, although looking at the 97 programme that would suggest otherwise.
WI
william Founding member
I read somewhere (Mediaguardian I think) that ITV won't be showing adverts between 10pm and 6am.   Is there a legal requirement for them to do this or do they do it to try and be on a level playing field with everyone else.

What do Sky do?


(Edited by william at 8:34 pm on June 7, 2001)
AS
Asa Admin
Umm, interesting! Wonder how much revenue they would lose?

Out of interest, what happened on the day Diana died? Adverts stopped and began when?

Cheers, Asa
CA
cat
Sky have a contract that enables them to totally wipe adverts for hours depending on what has happened.
I.e. during the Diana death no adverts were shown from about 4am until well into the next day, just continuing coverage.
And even then a banner was displayed on every channel broadcast by Sky saying 'Turn to Sky News for an important news bulletin'.
Sky will probably have adverts every 1 hour or 30 mins, all depends.
And of course ITV and the BBC are lucky enough to break away and go to regional programming.

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