I read somewhere (Mediaguardian I think) that ITV won't be showing adverts between 10pm and 6am. Is there a legal requirement for them to do this or do they do it to try and be on a level playing field with everyone else.
Sky have a contract that enables them to totally wipe adverts for hours depending on what has happened.
I.e. during the Diana death no adverts were shown from about 4am until well into the next day, just continuing coverage.
And even then a banner was displayed on every channel broadcast by Sky saying 'Turn to Sky News for an important news bulletin'.
Sky will probably have adverts every 1 hour or 30 mins, all depends.
And of course ITV and the BBC are lucky enough to break away and go to regional programming.