PC
I believe that as it stands for the main four, Red Bee have taken BBC1 and BBC4, while Lambie-Nairn's earlier work on BBC2 and BBC3 is still on-screen today.
This will change when AMV finally roll out the inevitable new look for BBC2; I think this is the first time AMV have had a chance to prove themselves working on a major relaunch, but we don't know what the concept is yet.
I'm still perplexed about certain areas of the ITV family branding:
- Inconsistent use (and disuse) of colour schemes;
ITV2 makes generous use of the bright green logo colour in the actual idents' scenery and objects, it covers a good amount of the screen. ITV3 does feature use of the red, albeit subtle to barely noticeable in some, unlike the in-your-face ITV2 scheme. and then there's ITV4 and ITV1 which have absolutely no link to the logo colour within the action.
- ITV2 and 3 have a rather tiday and discreet logo in the corner of the screen, yet ITV4's logo is expanded to a bigger size than the previous two when doing so doesn't seem all that necessary. ITV1's logo is the most odd-one-out; its placement and use is entirely different to the other three channels.
- Lastly, probably borderline nitpicking; ITV2 AND ITV4 logos both in green, albeit a different shade. Why not make them more distinct, for example, one green and the other blue?
fanoftv posted:
I wonder why ITV went for a company to redesign the whole network where as the BBC use a different agency for every each channel (or so it seems).
I believe that as it stands for the main four, Red Bee have taken BBC1 and BBC4, while Lambie-Nairn's earlier work on BBC2 and BBC3 is still on-screen today.
This will change when AMV finally roll out the inevitable new look for BBC2; I think this is the first time AMV have had a chance to prove themselves working on a major relaunch, but we don't know what the concept is yet.
I'm still perplexed about certain areas of the ITV family branding:
- Inconsistent use (and disuse) of colour schemes;
ITV2 makes generous use of the bright green logo colour in the actual idents' scenery and objects, it covers a good amount of the screen. ITV3 does feature use of the red, albeit subtle to barely noticeable in some, unlike the in-your-face ITV2 scheme. and then there's ITV4 and ITV1 which have absolutely no link to the logo colour within the action.
- ITV2 and 3 have a rather tiday and discreet logo in the corner of the screen, yet ITV4's logo is expanded to a bigger size than the previous two when doing so doesn't seem all that necessary. ITV1's logo is the most odd-one-out; its placement and use is entirely different to the other three channels.
- Lastly, probably borderline nitpicking; ITV2 AND ITV4 logos both in green, albeit a different shade. Why not make them more distinct, for example, one green and the other blue?
MI
I believe that as it stands for the main four, Red Bee have taken BBC1 and BBC4, while Lambie-Nairn's earlier work on BBC2 and BBC3 is still on-screen today.
This will change when AMV finally roll out the inevitable new look for BBC2; I think this is the first time AMV have had a chance to prove themselves working on a major relaunch, but we don't know what the concept is yet.
I'm still perplexed about certain areas of the ITV family branding:
- Inconsistent use (and disuse) of colour schemes;
ITV2 makes generous use of the bright green logo colour in the actual idents' scenery and objects, it covers a good amount of the screen. ITV3 does feature use of the red, albeit subtle to barely noticeable in some, unlike the in-your-face ITV2 scheme. and then there's ITV4 and ITV1 which have absolutely no link to the logo colour within the action.
- ITV2 and 3 have a rather tiday and discreet logo in the corner of the screen, yet ITV4's logo is expanded to a bigger size than the previous two when doing so doesn't seem all that necessary. ITV1's logo is the most odd-one-out; its placement and use is entirely different to the other three channels.
- Lastly, probably borderline nitpicking; ITV2 AND ITV4 logos both in green, albeit a different shade. Why not make them more distinct, for example, one green and the other blue?
I agree with you on that.
Paul Clark posted:
fanoftv posted:
I wonder why ITV went for a company to redesign the whole network where as the BBC use a different agency for every each channel (or so it seems).
I believe that as it stands for the main four, Red Bee have taken BBC1 and BBC4, while Lambie-Nairn's earlier work on BBC2 and BBC3 is still on-screen today.
This will change when AMV finally roll out the inevitable new look for BBC2; I think this is the first time AMV have had a chance to prove themselves working on a major relaunch, but we don't know what the concept is yet.
I'm still perplexed about certain areas of the ITV family branding:
- Inconsistent use (and disuse) of colour schemes;
ITV2 makes generous use of the bright green logo colour in the actual idents' scenery and objects, it covers a good amount of the screen. ITV3 does feature use of the red, albeit subtle to barely noticeable in some, unlike the in-your-face ITV2 scheme. and then there's ITV4 and ITV1 which have absolutely no link to the logo colour within the action.
- ITV2 and 3 have a rather tiday and discreet logo in the corner of the screen, yet ITV4's logo is expanded to a bigger size than the previous two when doing so doesn't seem all that necessary. ITV1's logo is the most odd-one-out; its placement and use is entirely different to the other three channels.
- Lastly, probably borderline nitpicking; ITV2 AND ITV4 logos both in green, albeit a different shade. Why not make them more distinct, for example, one green and the other blue?
I agree with you on that.
CW
I like the colours of ITV2 and 4. I think they have the best looks out the lot. And both 2 and 4 have red as their 2nd colour, 2 in idents and 4 in their movie ident.
NW
I must be the only person who thinks that ITV1's idents are okay, granted they are not the best they've had for some time now, but they're not that bad, they've got a regular theme throughout all of them and the music as we know is damn right catchy, even on the 'Toast' ident.
ITV3's presentation is rather superb, it's smooth and not in your face, it suits ITV3 more as a whole than it's previous presentation.
ITV3's presentation is rather superb, it's smooth and not in your face, it suits ITV3 more as a whole than it's previous presentation.