ITV Discussion Thread

The new season does look great, but then again, I'm sure I've said that before. Will this be the first season created by Peter Fincham? Nice to see old favourites, and a lot of new programmes, I just hope that they can find a few dramas that they can recommission for longer runs. Out of those, I'm guessing that they'll be hoping that Law & Order UK and Demons will do well, and could be run for longer without feeling that they've outstayed their welcome, and become stale too quickly.

Has anyone got any ideas on where Demons will be scheduled, is it a 9pm drama, or a Saturday evening primeval style slot?

I do like the look of the website, and for the whole campaign. It's a shame that ITV.com can't look this fancy, though I suppose for the amount of pages on ITV.com, it would be a stupid idea to try and think that they could. I do wish that they'd centre ITV.com though rather than having it stuck to the left, even if they had to put the adverts down both sides, or do what certain websites do (VUE springs to mind), and place an ad across the back, as though it's behind the site.

As I said, the campaign does look promising, interesting tagline too. I wonder if we'll see any changes to presentation, I'm not sure if it's already been pointed out, but I do like the new 'ITV1 Presents' that is attached to the front of the Divas 2 promo. I like the way in which they use the logo on a 3D slant, but with much better effect than ITV2.

Heres hoping that they may do something for Christmas, even if it's the fairy from last year taken across onto simple black backed idents.
Has anyone got an insight into whether they will, or won't??

I wish they'd introduce some new graphics on ITV1. That website is so fresh, using the yellow colour scheme well. Why can't we see a refreshed look for the channel? The idents are dreadful, the menus could do with some refining ...

Does anyone who works or is familiar with ITV know of any plans to refresh the on-air look?

And have we heard anymore on the refreshes/relaunches of ITV3 & 4?
Didn't they say that it would be in the new year?

I'd like to see something done to ITV1, even if it is something similar to the new 'ITV1 Presents' graphic with different things, or effects added.

Deaton to host Comedy awards - Digital Spy

http://i176.photobucket.com/albums/w191/2007TopGearDog/ITV1pink.jpg

Sky3 springs to mind.

Despite it being a hideous colour, I like the style of the endboards at the moment, with the Odeon esq sparkles.

I'm quite liking the 'ITV1 Presents...' trailer (other colours are available), but I'm not sure if I should...

http://www.andrewjwood.eu/misc/itv1/itv1pres-1.jpg

http://www.andrewjwood.eu/misc/itv1/itv1pres-2.jpg

This is what i was on about, this is how the ITV logo should be used is 3D, rather than what they've done to ITV2.

I shouldn't admit this, but I quite like the pink ITV1 logo, maybe just because its different, and for the fact that they've done something by adding to the logo.

With all of these changes to the logo, I do hope that they can do something for Christmas, even if it's something very simple and basic. As simple and basic as the Christmas 2004 package was with the 3D snowflakes, it was beautiful as it was taken across to every element from the 4 squares to the ECP, the endboard, the celeb idents and the lovely graphic ident. If only they could do something similar, even if it were with golden snowflakes.

Hate the pink logo, but like the 3D ITV1 logo.

Would be cool to see some new idents with a huge, 3D ITV1 sitting amongst innocuous landscapes (a little like the Watch idents?). The camera would pan around a setting to eventually show the logo there. The set could come with marketing spiel like "These new idents place ITV1 where it lives every day - all around us, at the heart of our world"

Ridiculing clichés aside, ITV1 is crying out for new idents.

Not half. It's a shame that the channel features expensive looking glossy programme title sequences (I'm a Celeb, X Factor etc.), decent enough endboards - certainly getting better with the recent ones - but all let down by the truly dull idents.

Even the announcer had some good scripts with enthusiasm tonight, without going too overboard.

Something a bit like the old ABC2 Australia idents?

I quite like that idea actually. Anything would be an improvement on the meaningless yellow things. I'd even settle for a set of simple animations based on the gold sparkles seen in the trails.

It's annoying that the current set has stayed so long when during the first half of the decade they were rushing from one lot to another in double quick time

What ident history (Christmas and normal) does Peter Fincham and Michael Grade have?