PA
ITV1 has commissioned what it calls the "ultimate chatshow" - a 24-hour interview with a celebrity locked in a room.
The format, called 24 Hours with ... features presenter Jamie Campbell spending an entire day and night with his guest in the specially-built room.
The results will be condensed into six half-hour programmes.
Commissioned by the ITV controller of alternative programming, Layla Smith, 24 Hours with ... is due to air early next year.
It is not yet known who the celebrities will be.
Ms Smith said: "This is exactly the exciting type of format we are looking to bring to ITV. It is the absolute opposite of a typical celebrity interview - no hype, just real chat and a chance to get to know a star."
http://media.guardian.co.uk/broadcast/story/0,,1954555,00.html
The format, called 24 Hours with ... features presenter Jamie Campbell spending an entire day and night with his guest in the specially-built room.
The results will be condensed into six half-hour programmes.
Commissioned by the ITV controller of alternative programming, Layla Smith, 24 Hours with ... is due to air early next year.
It is not yet known who the celebrities will be.
Ms Smith said: "This is exactly the exciting type of format we are looking to bring to ITV. It is the absolute opposite of a typical celebrity interview - no hype, just real chat and a chance to get to know a star."
http://media.guardian.co.uk/broadcast/story/0,,1954555,00.html