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Lou Scannon
HTV West Points West
I've been assuming all along that they'll use a mixture of the various idents/artworks (not necessarily all 52, but a "best of" selection?) for the next few years until another overhaul is due.
JAS844,798 posts since 26 Aug 2010
Yorkshire Look North (E.Yorks & Lincs)
Don't forget UTV is still using the old idents though. They could change the idents without changing the trailer endboards - that's what BBC One did when Oneness launched, they kept the same trailer endboard layout, despite the centered logo no longer matching the idents (which have it at the bottom of the screen).
UTV Newsline
Only 20 versions left to go. Wow.
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DavidWhitfield879 posts since 16 Oct 2013
Tyne Tees Look North (North East)
Only 20 versions left to go. Wow.

This will go down like a lead balloon but I'll be glad when those weeks are over. I really liked the old idents and enjoyed the simplicity and the consistency between them all. I think having a completely different set of idents every week just weakens the brand, especially when many of the 'pieces of art' look, in my opinion, rather poor, and often not at all like the logo it's meant to represent. I'm sure most people think it's all great and arty and 'fresh', but it's not for me.
Guess who's big in the back time!
fanoftv, DeMarkay and 3 others
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