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ITV 2019 idents and presentation - ITV Creates

Split from ITV presentation refresh in the New Year (January 2019)

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LL
Larry the Loafer
Far from the worst.

Although I do think the integrity of an ident package is compromised when you hear yourself say, "well at least the logo is the right shape this time".
WH
Whataday Founding member
Yet again, another addition that of which suffers from the fact that so much more could've been done with it. It is an interesting idea and there has clearly been more effort put into this ident as oppose to last week, but I still feel as though it is rather lacklustre.


They always seem to use the most boring variant in the YouTube clip.
DM
DeMarkay
A ‘Judge Rinder Next’ graphic just appeared on Lorraine.
RE
Reece24
A ‘Judge Rinder Next’ graphic just appeared on Lorraine.


Is that the one in the top left corner? I noticed that for Real Deal on LW the other day.
DM
DeMarkay
A ‘Judge Rinder Next’ graphic just appeared on Lorraine.


Is that the one in the top left corner? I noticed that for Real Deal on LW the other day.


Indeed it is.
LS
Lou Scannon
Nope, not overly impressed with the initial look of this week's ident:

https://www.youtube.com/watch?v=fLzbNTXDVA0


"Architectural interventions". Rolling Eyes

A rash in a sensitive place would be less irritating than the verbal diarrhea that these artists tend to spout. Thumbs down
Last edited by Lou Scannon on 11 July 2019 5:59pm
FN
From_The_North
Looks like someone at Granada didn't get the memo about which ident to play out this week - next weeks' perhaps?!
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BA
bilky asko
Looks like someone at Granada didn't get the memo about which ident to play out this week - next weeks' perhaps?!
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Here's a version of the image that will embed:

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JF
JetixFann450
Looks like someone at Granada didn't get the memo about which ident to play out this week - next weeks' perhaps?!
*


Here's a version of the image that will embed:

*

Looks like a failed attempt at making the next BBC1 symbol.
BR
Brekkie
Can just about see a V and maybe the curve of the T or the join from the I, but it's hardly clear.
JF
JetixFann450
WAIT, NOW I SEE IT!

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It's a bit rough, but the fact it took me multiple minutes just to see the actual logo is just... do you think the casual ITV viewers going to realize on first viewing?
AB
ashley b Founding member
Here's a video, think it makes it a bit easier to see:

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