ITV 2019 idents and presentation - ITV Creates

I mean you had the previous music last for 6 years.... not really.

I'm in the utv region so I guess I've not had to hear it as much as you

Week 9 : Alec Stevens

Wooden cue dots-inspired logo — quite an intriguing concept. It's a shame that no-one will get it unless they watch the video!

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Have you thought about changing your name to Square Eyes +1?

Never said I would.. 🤔

They brought back the interview bit, surprising it wasn’t in the James Alec Hardy preview.

It's possible not all the artists will be comfortable giving an interview.

There's almost something about this one that looks CGI with how the lighting works, it's kind of amazing how it's all practical effects.

I like this as an idea but I don't know how it would come off to your average viewer, especially without the context from the video.

The thing I like about this one and last week's is that the logo is so big and screams ITV at you.

That's a good point. Sometimes whenever an artist applies to joins the campaign, they might ask the officials who run the project not to be interviewed which is probably what happened with last week's preview.