ITV 2019 idents and presentation - ITV Creates

I've just noticed that "Sponsored by Dominos" is absent from ITV Hub Plus (the paid version). I guess it technically counts as an ad and therefore they couldn't declare the app to be ad-free, but I'm surprised they've not tried to get away with it.

I'd imagine there'd be a hefty fine if they tried it.

The channel logo on parts of the ITV.com website has changed, but the design hasn't changed as yet. Quite inconsistent too, as the old logo on the "Watch ITV Live" page is still there.

The videos on the ITV Hub app on iOS and Apple TV are now preceded by an ITV: More Than TV ident as of today. The Apple TV app also has a new opening animation with the new ITV Hub logo.

No, that's definitely the new logo. Even has this week's ident in the background.
https://www.itv.com/hub/itv

Appears to have changed now, though it definitely was still the old one at the time of my previous post.

New logo added to Roku/Now TV boxes too.

For those who haven't seen this, the UTV version of the ITV Creates Endboard:

Is that from today so it’s back tonight?

Look at the date on the video...

Stills of that were posted at the time.

We have seen it before so what was the reason of reposting it