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They're both in Danger at this stage. they've lost basically all their top 20 shows. Out of the top 20 last week only 2 were Irish and one of them was wedged between two episodes of Coronation street. Coronation Street normally gets 350,000 a night but when you get down to number 20 the figure is around the 100,000 mark. The soaps and other ITV programmes are basically the only ones that bring in the amounts of viewers advertisers need. When they go they basically have nothing to offer advertisers.
The new evening show would have to be a lot better than their daytime output which no one appears to watch in any great number. The soap will only survive if they get Channel 5 or some other British Broadcaster to come in and co-fund it. Soaps cost a lot of money and take a while to bed in. They're starting a soap from scratch with no back up programmes what so ever.
X factor and Britains Got Talent (plus 10 eps of Downton) are the only surviving shows and they will only fill up 20 or so weekends a year. Remember that each Xfactor hour is stretched out on TV3 to 3 and 4 hours with repeat after repeat.
It's going to have to be a great presentation for the autumn if any advertiser is to stick with them.
The new evening show would have to be a lot better than their daytime output which no one appears to watch in any great number. The soap will only survive if they get Channel 5 or some other British Broadcaster to come in and co-fund it. Soaps cost a lot of money and take a while to bed in. They're starting a soap from scratch with no back up programmes what so ever.
X factor and Britains Got Talent (plus 10 eps of Downton) are the only surviving shows and they will only fill up 20 or so weekends a year. Remember that each Xfactor hour is stretched out on TV3 to 3 and 4 hours with repeat after repeat.
It's going to have to be a great presentation for the autumn if any advertiser is to stick with them.