Both SRF1 and SRF Zwei look quite good
German ARD and ZDF should learn from them - and a couple of others.
However, the idents are still not used "properly", on SRF channels; often just used only before news, with no idents before most shows, at least last time I checked, like many mainland European channels
Such a waste
I'm actually quite surprised that no British channels have tried adopting that style of presentation. I think we're one of the few countries left that still uses the traditional ident/voiceover device to introduce programmes. An old post I've dug up sums it up better than I could:
I've mentioned this before -- I find the current style of ident plus voiceover very jarring. The whole process of running the ident for a few seconds, then reducing the audio level to allow the announcer to speak, often raising it again afterwards only to crash it into the audio of the programme just does not work.
Idents should be self contained, if they are to be used at all. A quick sting, with the audio coming to an end before the ident is faded out, is far preferable.
I think that announcements should be confined to *before* the commercial break, or at very least before the ident into the programme starts. It should be a piece of continuity in its own right, not the now-conventional practice.
A live human being promoting a station is a very powerful tool. But in the typical British way, the concept has been compromised to the point where it generally no longer works.
While I do like most UK idents, they never really incorporate live-action footage into showing the symbol of the channel and the identity surrounding it. CGI idents are cool and all, but I feel as if there's an abundance of CG idents in most UK channels.
Maybe you could have the BBC2 'curve' being drawn by real people in the beach, maybe you could have BBC1 have a '1' symbol go around the UK, just some ideas you could have if you want to implement live-action into idents.
In all the years I've been reading this forum, I think you must be the first person I've ever seen call for
'people idents'. This is in no way intended as a criticism - it's just not a viewpoint I ever see on this forum. FWIW, your idea for BBC1 idents is very, very similar to the current idents for TVNZ 1:
Quatorzine Neko gave kudos