The Holidays are NOT coming this year

Didn't they used to have a 'polar bear' theme after Christmas ended, too? With CGI polar bears drinking Coke...when did that end?

they did have polar bears about 8 years ago I think, another daft one seeing as polar bears have more sense than to drink coca cola in the first place

I'm not say we shouldn't celebrate Christmas how we like I just fail to see why the ads insinuate that coca cola make Christmas

at a guess the image of baby Jesus slurping cola would definitely cause offence, but then again images of Jesus laughing caused offence to some

It's just marketing. Just the same as Marks & Spencer, Toys R Us and Yellow Pages say they can make Christmas.

Although I prefer the old "trucks" advert, this one is good aswell but the lack of audio lets it down badly. It's as if they have gone from "WOW, look it's the Coca-Cola advert" to just another plain advert that you can just talk over.

Someone on 'youtube' has mixed the old theme in with the 2006 advert and it fits perfectly, I wonder if thats just luck or are Coca-Cola tricking us and ARE going to play the original theme when it's aired?

Watch/listen here:
http://www.youtube.com/watch?v=Lhrat9l4lVM&mode=related&search=

LoveTV

Very well edited. Love it.

I don't know why Coca-Cola decided on dropping the song - that edit above is pretty good and it would be a good upgrade to the trucks.

I'm presuming they're desperate to get rid of the 'Always Coca-Cola' slogan.

I dont think they ever really will, eg like asda have dropped the asda tune but i still expect it on every advert.

Why do I get the feeling that somewhere along the line you've missed the point of adverts?

Definitely, Coca-Cola don't put Christmas adverts on just to be 'nice'. They are advertising a product through the use of a catchy tune.

Although, it is nice seeing the adverts every year.

On a related note, has anyone noticed one of the new Tesco ads has Jane Horrocks as a voiceover, and another has Prunella Scales?

That works fantastically - surely the original of that must have had the song with it before they changed their minds.

The clip has been heavily edited to fit the song.