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Good Morning Britain - the launch

(April 2014)

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IS
Isonstine Founding member
Cando posted:
The two reviewers on the Richard bacon show were totally right when they told Helen Warner that it was a frantic mess of a show. People who want actual news aren't going to watch a programme who treats Robbie Williams getting a woman pregnant as news.


Exactly... anyone that want actual news is going to tune into Breakfast or Sunrise. Good Morning Britain isn't going for the Newsnight audience - they're going along the lines of we'll tell you want you want to know as opposed to what you need to know. I don't care for the tabloids but you can't deny that they know their audience very well and Good Morning Britain has judged the kind of things that would make the front pages of The Sun and presented them to their viewers.

We can all get very excited about how its not got enough 'hard news' but there's already outlets for that - Good Morning Britain is at least trying something a bit different. There's things they need to lose and over time the programme will evolve to lose the crap that is obvious isn't working (I hope!) Let's just be excited that this is genuinely the first attempt at changing the dynamic of a morning show on ITV in many years. It might not work - but let's give it more than a week.

I like Andi Peters but let's lose the wheel of cash - especially when the prizes are so underwhelming to create any buzz. And stop linking to Lorraine - by all means preview but I don't think a direct link is of any benefit especially when it just goes straight to an ad break anyway.
SP
Spencer
I have to confess Andi made me laugh this morning when deciding which sector on his wheel to add the bonus by going 'eeny-meeny miney-mo'. I also couldn't help wondering if the choice of Mumbles as the location for the weather was also a Clarkson reference. Wink
TM
Telly Media
Anyone that want actual news is going to tune into Breakfast or Sunrise. Good Morning Britain isn't going for the Newsnight audience - they're going along the lines of we'll tell you want you want to know as opposed to what you need to know. I don't care for the tabloids but you can't deny that they know their audience very well and Good Morning Britain has judged the kind of things that would make the front pages of The Sun and presented them to their viewers.

We can all get very excited about how its not got enough 'hard news' but there's already outlets for that - Good Morning Britain is at least trying something a bit different. There's things they need to lose and over time the programme will evolve to lose the crap that is obvious isn't working (I hope!) Let's just be excited that this is genuinely the first attempt at changing the dynamic of a morning show on ITV in many years. It might not work - but let's give it more than a week.




Well said!
EJ
EJNutz
I think that after it's first week GMB did a good job. Yes there are things they can do different, as everyone has said ditch the Andi Peters spin the wheel. If they want to keep him in a travelling role why not visit a town/city and give us an insight into that place. I still find Ross King and Richard Arnold irritating, although it is good we no longer have Richard's top of the hour into as on Daybreak. If we are to have entertainment news treated as news stick it on the end of the main run of the news. I am sure over the weeks there will be little tweaks as they see what works and doesn't. But after one week what a refreshing change.
Rijowhi, fanoftv and Leah gave kudos
NG
noggin Founding member

I like Andi Peters but let's lose the wheel of cash - especially when the prizes are so underwhelming to create any buzz.


I think one of the issues GMB has is the competition element. The "pay us £1.50 to enter a competition you're very unlikely to win, but your donation will fund the programme you are watching by the backdoor" element is the real problem.

But by all accounts it's now a vital component of the show's business model. So whilst they could ditch the Andi Peters OB element - the main "please give us some money" element is unlikely to go anywhere.
RI
Richard
No STV regional news on the Virgin TV Anywhere app. Its just the bumper with the headline bed...

Are Virgin taking the website feed on streaming it on the app?


There's no regional news on Sky On Demand either, but they cut the bed out and just go to the next part of the programme.


Nor on UTV Player - ironically the only bit with anything to do with UTV isn't included.
GM
Gary McEwan
No STV regional news on the Virgin TV Anywhere app. Its just the bumper with the headline bed...

Are Virgin taking the website feed on streaming it on the app?


There's no regional news on Sky On Demand either, but they cut the bed out and just go to the next part of the programme.


Nor on UTV Player - ironically the only bit with anything to do with UTV isn't included.


Even with live streaming on the Virgin TV Anywhere app, the STV bulletins are removed and its just the headline bed and bumper. So I wonder what live feed Virgin are taking for their app...
RI
Richard
UTV revamped their Daybreak studio for GMB ( noticed it hadn't been posted).
*

It looks like there is no station DOG then - is there still an itv DOG shown the rest of the time in Northern Ireland? The last time I checked, the DOG changed from itv to UTV at 9:25.
BB
bbcfan2014
Even with the appalling Andi Peters stuff this week, I think GMB is the best breakfast programme ITV has had since GMTV started to slide (basically when Eamonn left in 2005). I hope panic-stricken bosses don't start tinkering too much in the short term.
BR
Brekkie

I like Andi Peters but let's lose the wheel of cash - especially when the prizes are so underwhelming to create any buzz.


I think one of the issues GMB has is the competition element. The "pay us £1.50 to enter a competition you're very unlikely to win, but your donation will fund the programme you are watching by the backdoor" element is the real problem.

But by all accounts it's now a vital component of the show's business model. So whilst they could ditch the Andi Peters OB element - the main "please give us some money" element is unlikely to go anywhere.

They're a rip-off but I don't think they handle the viewer competition element too badly at all - the entry details info seemed quite brief compared to some and I think as long as they're kept away from the main news portions and not plugged every 5 minutes it's fine.

The "wheel of cash" should never had made Day 2 though - well, Day 1 for that matter.
BL
bluecortina
Even with the appalling Andi Peters stuff this week, I think GMB is the best breakfast programme ITV has had since GMTV started to slide (basically when Eamonn left in 2005). I hope panic-stricken bosses don't start tinkering too much in the short term.


What evidence is there that the bosses are 'panic stricken'?
MA
mark Founding member
Just to round off the ratings for the first week...





So a week of ups and downs on the ratings front - but let's see how they're doing in 6 months.

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