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Good Morning Britain

From Television Centre (April 2018)

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SL
Shaun Linden
It would be 'refreshing' to see some kind of unbiased news and informational programming on TV.


British news programming is about as unbiased as it gets.

As we've said before, GMB is not a news programme. It contains news bulletins which remain unbiased.


Although to some viewers I suppose it would come across as blurred when you then extend from what was in the news to discussing it with guests/interviewees such as on Brexit. That said, Susanna seems to counteract anything Piers says so a level of some sorts always remains which probably creates a better balance than a list of negative questions which is sometimes how political interviews can feel.
WH
Whataday Founding member
Anyway, it seems that Piers & Susanna are broadcasting live from Moscow on Monday if England gets to Sunday's final.



BB
BBI45
Anyway, it seems that Piers & Susanna are broadcasting live from Moscow on Monday if England gets to Sunday's final.




Well, that's one plan out of the window, plus non-stop ranting from Piers tomorrow. Wonderful!
LS
Lou Scannon
Anyway, it seems that Piers & Susanna are broadcasting live from Moscow on Monday if England gets to Sunday's final.





TVC on Monday it is, then!
LL
London Lite Founding member
At least Russia has been spared.
BFGArmy, Joe and Custard56 gave kudos
JO
joshroys
Slight issues this morning at 7:00. The headlines sequence ran after the intro played and they were beginning the main news.
TV
TVViewer256
I'm assuming that the current backdrop is a replacement for the slightly lighter July-September one. Shame as I thought that one made GMB brighter. I hope they'll keep the dark one for the winter (maybe the enhanced version used for GEB
LB
Luke B
They're seemed to be no title sequence in the 6am TOTH this morning. The ident played, following by the England briefing - which was then followed by a cut to the studio and the graphics fading off. I was wondering whether this was done on purpose or whether they did it because they knew Piers was gonna start ranting?
JO
joshroys
Slight issues this morning at 7:00. The headlines sequence ran after the intro played and they were beginning the main news.

Here's the video of these technical problems: https://www.youtube.com/watch?v=k2rwTy8UYMQ

They're seemed to be no title sequence in the 6am TOTH this morning. The ident played, following by the England briefing - which was then followed by a cut to the studio and the graphics fading off. I was wondering whether this was done on purpose or whether they did it because they knew Piers was gonna start ranting?

Here's the video of this: https://www.youtube.com/watch?v=xmhoNd0SPSE
CI
cityprod
Joe posted:
Christ - have you not figured out how the show works yet? Piers IS the show.


No, Piers isn't the show, rather opinions are the show. The show is nowadays all about giving vent to the hosts' opinions, rather than actually doing coverage. Piers in the one everybody talks about, because he is the most obnoxious, trumped up, farty little smeghead, that it has been my misfortune to see on a TV screen!

You’re reacting to him though. I can’t stand the bloke, at all – but I can see that that’s kinda the point. He’s interesting to watch, and the fact he’s getting you seemingly so worked up shows that there’s something about the programme. It does nothing for me, but it’s engaging in a way other breakfast show attempts have not been (and I’m actually thinking of previous ITV things rather than BBC Breakfast).


This argument is well-worn and I’m surprised you still can’t understand why it works (to the perhaps limited extent that it does)!


Au contraire, I understand perfectly why it works, but Piers is the symptom rather than the actual reason. Yes, I am reacting to him, but you've had opinionated material from Susannah and Richard Madeley and Kate Garraway as well. It's basically borrowed from the Fox & Friends playbook on Fox News Channel. It's an opinionated morning show, and whilst that has helped the ratings a bit, it will only go so far.

Honestly, TV-am and GMTV did far better, because they got the balance of hard news, soft stuff, and even a tiny amount of fun, and a little opinion (without being overt about it), and the current GMB format is very good on the hard news, but, in my view at least, too strong on the opinion side, especially when Piers is hosting.
AN
all new Phil
But you’re comparing the performance in the ratings now against much stronger competition on the BBC. Breakfast was a completely different show back in the TV-AM and GMTV days.
NG
noggin Founding member
But you’re comparing the performance in the ratings now against much stronger competition on the BBC. Breakfast was a completely different show back in the TV-AM and GMTV days.


Indeed - Breakfast Time hammered TV-am when it launched, then the BBC hardened it up, and the ratings shifted in ITV's way. Breakfast News was harder news still and gave GMTV a very easy time. It softened a bit in the late 90s, and by the time Breakfast launched, it was ripe for a newer approach. This was also coupled with a move to less formal presentation across BBC News.

Couple the more informal Breakfast with the scandals that hit GMTV (where it was clear a significant chunk of management despised their audience and treated them as nothing more than competition-entering cash-cows) and you can see why ITV Breakfast have had issues ever since.

Piers bumps GMBs share up a little bit when he's on - but it doesn't seem to be building hugely, and it's probably not sustainable long-term.

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