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Good Morning Britain in 2020

Split from Good Morning Britain

AN
all new Phil Yorkshire Look North (Yorkshire)
I watched the first hour of GMB this morning and it was just terrible. Almost all of it was Piers and Susanna complaining about the government doing u-turns, replaying an interview with Matt Hancock from March at one point to show how his advice has changed (well of course it has). We then had an interview with a key worker who was Syrian born who thankfully agreed that the government are terrible.

I was glad of Kay starting at 7 on Sky.
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AJ
AJ London London
GMB seem to be content with the 'viral' content attempts nowadays rather than any meaningful coverage that isn't just Piers shouting over people.

It's clearly working for them and ITV, but it's definitely not for me anymore.
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BE
ben.anderson Anglia (East) Look East
When Piers Morgan first stated (embarrassing as it is to say) it was quite exciting, fresh, and a new way of doing breakfast TV. Now it just seems like they need to top each outburst with a bigger one. I can't stand watching it anymore, it's just a platform to shout at people for a headline in The Express, Sun or Dailymail.

I suspect one day he will say something outrageous, then get fired. Then we will probably get a piers morgan 'lite' version. Someone with something to say like Richard Mandley or Eamonn Holmes (not them as they probably wouldn't want to do full time but someone similar) but doesn't go as far as Piers.

Personally, I do find BBC Breakfast a bit bland, but perfect for those who just want the news without controversy. I'm starting to find Sky News as a good middle-ground.

I do sometimes find ITV a bit hypocritical. They are constantly showing 'mental health talking campaigns' but proceed to keep using piers morgan on GMB and keep on showing love Isand...
AN
Andrew Founding member Yorkshire Look North (Yorkshire)
I watched the first hour of GMB this morning and it was just terrible. Almost all of it was Piers and Susanna complaining about the government doing u-turns, replaying an interview with Matt Hancock from March at one point to show how his advice has changed (well of course it has). We then had an interview with a key worker who was Syrian born who thankfully agreed that the government are terrible.

I was glad of Kay starting at 7 on Sky.

There always has to be a negative spin, its getting quite tiring. One minute complaining about a policy and then if they change it, ranting about "making an embarrassing U-turn"

If and when we get a vaccine, he'll be ranting about why it isn't available for everyone to take within 5 mins of it being invented!

He will get fired at some point either due to something he says on air or due to something that happens as a result of what he said on air.
DJ
DJ Dave Granada North West Today
Is GMB getting anywhere near the ratings the final years of GMTV got?
SC
Score Granada North West Today
Hmmm, I'm not sure the negativity on this thread necessarily reflects the reality for the show. Ratings keep going up and are now the highest in the show's history and must be the highest ITV have had in the breakfast slot in at least 10 years. Meanwhile Piers if anything seems to be winning some of his previous haters around (whilst inevitably annoying others). His criticism of the government has won him as much praise as it has criticism and the show has certainly carved itself a niche.

I'm sure it will inevitably wear off and Piers won't last forever but I can see why they're doubling down on their approach, because like it or not, it seems to be working for them. It's doing far better the bland offerings with smiling, dull presenters have done in the slot previously. Indeed, GMB still needs to work on the Friday episodes, which seem to revert back to all those horrible old ITV breakfast tropes from the later GMTV and Daybreak years, rather than reflecting the progress made in more recent years.
BR
Brekkie Wales Wales Today
It is going in the right direction for sure and ITV Breakfast is for sure in it's healthiest position in probably 15 years or so. One caveat though for year on year comparisons is how much the time change may have affected things - you'd expect the 8.30-9am half hour to have taken the overall ratings for the show up, even if they haven't moved much from 6-8.30am.
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CH
chris Granada North West Today
Interesting definition of 'ratings'.

Piers failed to mention Breakfast got a 40.8% share yesterday I see.

GMB got 800k. ITV's top rated show - by the conventional definition of audience volume (i.e. the most people watching) - was the 1800 ITV Regional News at 3.5m, with ITV's second highest rated show the 1830 Evening News at 3.0m.

8 of the top 10 'top rated' shows yesterday were on BBC One :

6.1m/31.4% Salisbury Murders
5.3m/35.2% BBC 1830 regional news
4.7m/31.3% BBC News at Ten
4.6m/31.8% BBC News at Six
3.9m/25.6% The One Show
3.7m/23.0% EastEnders
3.5m/24.4% ITV 1800 regional news
3.4m/26.9% BBC 2230 regional news
3.0m/40.2% BBC News at One
3.0m/20.0% ITV Evening News at 1800


Nothing Piers said was inaccurate? Did you need him to quote the Radio 3 listening figures too?

Seems to be a repetitive feature of this thread that when ITV’s breakfast offering is doing well, there’s a determination to knock it. A plurality is better for everyone, including the BBC.

Incidentally I watched Breakfast for the first time in a while now and I was quite shocked at Dan Walker’s interview with Matt Hancock. Barely any questions actually holding him to account, often sounding apologetic for ‘bothering him’ with these questions. The subsequent “banter” with Naga made it sound like they’d just interviewed a nice old lady. A far cry from some of the brilliant stuff you used to get from Bill and Sian.

Piers’ style is too far the other way for me so maybe I should give Kay Burley’s show a go.
BR
Brekkie Wales Wales Today
Can't help but think Dan only got the job because of the Salford situation. Shame it didn't happen a decade earlier as Gordon Burns may had a shot at it then - though then again everyone outside the North West might be wondering why a former gameshow host is now fronting the news.
Last edited by Brekkie on 17 June 2020 11:59pm
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NG
noggin Founding member
chris posted:

Nothing Piers said was inaccurate? Did you need him to quote the Radio 3 listening figures too?


The thing is - it was inaccurate and misleading. When ratings and 'highest rated' shows are discussed in the UK, and in the popular press in particular, they always refer to audience volume (i.e. how many people watched the show - usually as an average across the show, but sometimes peak figures are quoted). When Strictly is described as having massive ratings - they aren't ever referring to share, they are always referring to volume.

To use 'highest rated' to mean 'having the highest share' IS misleading and inaccurate in the accepted use in the UK of the term ratings. Your average person reading that tweet would be, incorrectly, left with the impression that more people watched GMB than any other ITV programme that day. That's misleading. (A nice tabloid trick though...)
CH
chris Granada North West Today
chris posted:

Nothing Piers said was inaccurate? Did you need him to quote the Radio 3 listening figures too?


The thing is - it was inaccurate and misleading. When ratings and 'highest rated' shows are discussed in the UK, and in the popular press in particular, they always refer to audience volume (i.e. how many people watched the show - usually as an average across the show, but sometimes peak figures are quoted). When Strictly is described as having massive ratings - they aren't ever referring to share, they are always referring to volume.

To use 'highest rated' to mean 'having the highest share' IS misleading and inaccurate in the accepted use in the UK of the term ratings. Your average person reading that tweet would be, incorrectly, left with the impression that more people watched GMB than any other ITV programme that day. That's misleading. (A nice tabloid trick though...)


I agree share isn’t the best way to measure ratings - if everyone was watching Netflix bar one person a show could get 100% share.

But I was more questioning why you felt Piers needed to quote Breakfast’s figures too? As I said in my post, I don’t get the continual need to try and shoot down any success GMB is having.

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“Neil Armstrong went to the moon so that’s irrelevant.”
NG
noggin Founding member
chris posted:
chris posted:

Nothing Piers said was inaccurate? Did you need him to quote the Radio 3 listening figures too?


The thing is - it was inaccurate and misleading. When ratings and 'highest rated' shows are discussed in the UK, and in the popular press in particular, they always refer to audience volume (i.e. how many people watched the show - usually as an average across the show, but sometimes peak figures are quoted). When Strictly is described as having massive ratings - they aren't ever referring to share, they are always referring to volume.

To use 'highest rated' to mean 'having the highest share' IS misleading and inaccurate in the accepted use in the UK of the term ratings. Your average person reading that tweet would be, incorrectly, left with the impression that more people watched GMB than any other ITV programme that day. That's misleading. (A nice tabloid trick though...)


I agree share isn’t the best way to measure ratings - if everyone was watching Netflix bar one person a show could get 100% share.

But I was more questioning why you felt Piers needed to quote Breakfast’s figures too? As I said in my post, I don’t get the continual need to try and shoot down any success GMB is having.


I guess it's because I think a lot of people would read that post and automatically think that GMB is beating Breakfast and that the most successful 0600-0900 show was GMB (after all it was 'ITV's highest rated show' according to Piers, I think most people would assume reading that it had beaten Breakfast if it was ITV's highest rated show that day. They could easily assume it had beaten EastEnders too...).

Personally I'm not a huge fan of misleading your audience, on-screen or off.

I don't think he has to tweet Breakfast's share and volume (both of which are still a long way ahead of GMB's) - but I did think the ratings facts for Tuesday were needed here to put the tweet into context, and I think increasingly his tweets on ratings do feel a bit desperate.

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