NI
See my thoughts on the previous page - I completely agree, and let's not forget that GMTV did used to do this perfectly once upon a time.
I still believe that Kate is a really credible jounalistic presenter who has always been in the shadow of first, Fiona, and now Emma. I think she stilll has chance to prove herslef as a hard-line journalist.
I hope against hope that GMTV doesn't go down the This Morning route, on the other hand, I hope it doesn't turn into a Breakfast clone. I think a format that incorpoates both the current formats from Breakfast and GMTV would be a complete winning formula that would satisfy all needs of the target audience. I also don't agree with having an hour devoted to news, and an hour of more entertainment led stories. A nice balace of the two components would be great.
I hope against hope that GMTV doesn't go down the This Morning route, on the other hand, I hope it doesn't turn into a Breakfast clone. I think a format that incorpoates both the current formats from Breakfast and GMTV would be a complete winning formula that would satisfy all needs of the target audience. I also don't agree with having an hour devoted to news, and an hour of more entertainment led stories. A nice balace of the two components would be great.
See my thoughts on the previous page - I completely agree, and let's not forget that GMTV did used to do this perfectly once upon a time.