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FX to rebrand

Adding an O (November 2012)

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ST
Stuart
That said the transitions to/from breaks and promos looked great with the red blocks and part of me wishes they kept them. The red block idents were a bit too repetitive by the end, esp the swimming pool one, and actually didn't really make any sense at all.

Perhaps they weren't supposed to make sense, but at least they looked good.

I suppose I'll get used to the idents for FOX, but I've just never been keen on that channel logo. It looks as though the 'O' is of a completely different font, and out of place.

The line through the 'O' would make more sense if the channel was called 'Fox 1': but it isn't, so why have a line rather than a proper format for the character? Shocked
:-(
A former member
Maybe they didn't consider that when the logo was designed twenty years ago.
ST
Stuart
Maybe they didn't consider that when the logo was designed twenty years ago.

I think it's probably because I associate the logo with that right wing propaganda channel FOX NEWS Shocked

Anyhoo . . . here's the changeover: edited to remove pesky adverts and sponsors, for those who didn't catch it. Quite fitting that FX ended with a 'death scene'. Laughing

The change was rather slick, but you'd expect that for one done in primetime on a Friday night.
(unlike when NBCU changed Hallmark to Universal at 6am one morning. Rolling Eyes )

:-(
A former member
http://www.theidentgallery.com/fox/2013/FOX-2013-BB-CARLIGHTS-1-1.jpg

BBC TWO?
ED
edmund
I wonder why FX never used the re-edited version of the Hotel Room Carpark idents?
I thought new versions very never created but I have found them on vimeo...
http://vimeo.com/36646011
http://vimeo.com/36646092
Last edited by edmund on 13 January 2013 10:54am
ST
Stuart
I wonder why FX never used the re-edited version of the Hotel Room Carpark idents?
I thought new versions very never created but I have found them on vimeo...
http://vimeo.com/36646011
http://vimeo.com/36646092

They look very good!

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