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Andrew Wood3,647 posts since 30 Mar 2001
Central (West) Midlands Today
The BBC have got the rights to make a UK version of RuPaul's Drag Race, a show that HEAVILY relies on product placement. It will be strange watching it without the constant references to brandnames that litter every episode.

I'd imagine that there would be two edits if it's going to be sold to international markets - one with all the brand acknowledgement, and one suitable for UK broadcast by the BBC.