Early evening on ITV1

so The Price Is Right is back on 8th May at 430pm!!!!! Who is going to be watching it???? I can't as I will still be at work

what a stupid time to put it on!!

why not have a schedule like this....

1500 CITV
1630 Des OConnor/ Loose Women, Richard Hammond, etc...
1730 The Price Is Right

Now that is a bit more logical as it would eat into both Deal or No Deal and RIchard & Judy/Paul O'Grady on C4 (both doing extremely well for daytime programmes!)

Loose Women

Unfortunately, it does seem to get decent viewing figures - otherwise I would not have even suggested it.

It is a very chauvanistic show. Its PC gone mad!!!!!

It's on at 5pm dear.

for an 1/2 hour or the Full hour?

Half, followed by You've Been Framed.

Because that'd be a late afternoon schedule, not an early evening schedule. Evenings don't start until 18:00.