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E4, More4, Film4 and 4Music Rebrand:

Rebrand on 27th September 2018. P5 for pres details. (September 2018)

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CO
Conor98
Weird.
4seven still has the old graphics but their DOG is new.
PF
PFML84
4Seven's Twitter page hasn't been updated with the new logo. They also haven't tweeted or retweeted anything since 2015.

More 4's Twitter page hasn't been updated with the new logo.
BA
bilky asko
Cake.


VM
VMPhil
Well, I'm disappointed that the unique '+1' logo for Channel 4 +1 appears to have been axed and replaced with a boring old generic 4 +1 DOG. Why's it still on the right hand side then?
Brekkie, Warbler and DE88 gave kudos
:-(
A former member
http://www.channel4.com/info/press/news/c4-acquire-charmed-happy-together-the-good-fight-from-cbs

Quote:
In addition, the new agreement will bring to the Channel 4 portfolio some of television’s most iconic series from CBS’ extensive library, including; Cheers, which will play on Channel 4; Sabrina the Teenage Witch, which will air on 4Music; 90210, which will be available exclusively on All 4; and Rules Of Engagement, coming to E4.


Its a shame Community is on on E4 and just on All 4.. ( yes I know that is NBC and the above is CBS)
LL
Larry the Loafer


Anyone else get a whiff of ITV 2?
Ittr, Warbler and Inspector Sands gave kudos
TE
tesandco Founding member
The very low key launch of the new look on More4 this morning. Although given the idents aren't changing much, it wasn't surprising very little was said.



More from More4 - https://www.tvwhirl.co.uk/presentation/channel-4/more4/#vid_23023
Last edited by tesandco on 27 September 2018 11:55am
NW
nwtv2003
http://www.channel4.com/info/press/news/c4-acquire-charmed-happy-together-the-good-fight-from-cbs

Quote:
In addition, the new agreement will bring to the Channel 4 portfolio some of television’s most iconic series from CBS’ extensive library, including; Cheers, which will play on Channel 4; Sabrina the Teenage Witch, which will air on 4Music; 90210, which will be available exclusively on All 4; and Rules Of Engagement, coming to E4.


Its a shame Community is on on E4 and just on All 4.. ( yes I know that is NBC and the above is CBS)


Nice to read Cheers is coming back to Channel 4, it didn’t feel right on other channels, presumably it’ll be scheduled in the mornings near to Frasier.
IN
Interceptor
I don't think any of it is that bad, but I'm at a loss as to why they've felt the need to do this.

The E4 chippy ident is great but surely nobody in the core demographic will get the reference?
:-(
A former member
I don't think any of it is that bad, but I'm at a loss as to why they've felt the need to do this.


Current looks on most of the channels are six years old, E4 was due new Estings... More 4 could have done with new idents.
IN
Interceptor
I don't think any of it is that bad, but I'm at a loss as to why they've felt the need to do this.


Current looks on most of the channels are six years old, E4 was due new Estings... More 4 could have done with new idents.

I meant changing the logos. Surely brand awareness (and awareness that all 4s were offshoots of Channel 4) was not a problem before?
:-(
A former member
Has there been any WA1 focus groups?

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