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Drama Premiere Sponsorship up for grabs in 2005

HSBC deal ends after Christmas 2004 (October 2004)

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TV
tv_mad10
Drama Premiere sponsorship is up for grabs in 2005 after HSBC's deal ends this year. HSBC first started sponsoring ITV Drama Premieres in 1996 and 8 years of sponsorship, it's coming to an end.
So who we'll we see for new sponsorship in 2005?

Arrow http://www.itvsales.com/itvsales/jsp/sponsorship/opportunity-details.jsp?id=3517

Here's one of those sponsorship adverts from HSBC
Pictures from http://www.motioncontrol-uk.com

http://www.motioncontrol-uk.com/hsbc7.jpg
http://www.motioncontrol-uk.com/hsbc2.jpg
http://www.motioncontrol-uk.com/hsbc1.jpg
http://www.motioncontrol-uk.com/hsbc4.jpg
PC
Philip Cobbold
Did HSBC start sponsering in 1996, with Midland Bank before that, or did Midland start in 1996, and HSBC take over the sponsership when the Midland Bank's name was removed?
TV
tv_mad10
Philip Cobbold posted:
Did HSBC start sponsering in 1996, with Midland Bank before that, or did Midland start in 1996, and HSBC take over the sponsership when the Midland Bank's name was removed?


I don't know, all the itvsales.com website says was
Quote:
HSBC has sponsored ITV Drama Premieres since 1996 – their deal ends after Christmas 2004. The bank was the first to seize the unique opportunity of sponsoring original and classic dramas in peak time on ITV.


Maybe someone else knows?
BR
Brekkie
Used to love the Midland sponsor with the bloke running home.
RD
rdd Founding member
Philip Cobbold posted:
Did HSBC start sponsering in 1996, with Midland Bank before that, or did Midland start in 1996, and HSBC take over the sponsership when the Midland Bank's name was removed?


The Midland Bank started in 1996, it became HSBC when it rebranded to that name (after a brief period IIRC as HSBC-Midland Bank)
:-(
A former member
Can't wait for the new one, I've heard rumours its going to be Pedigree Dog Food

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