MM
Per the original BBC Engineering article about electronic TCF: "Captions for network identification will be added to the complete test card from separate integral digital generators so that the one equipment will deliver several differently annotated outputs, all of which are coded PAL. The first equipment is expected to be in service by mid-1983."
Mid-1983 obviously became mid-1984.
The logo/ident might have been held in an EPROM, it's possible too much memory was required for the actual fonts for the COW and TWO logos (initially!)
Per the original BBC Engineering article about electronic TCF: "Captions for network identification will be added to the complete test card from separate integral digital generators so that the one equipment will deliver several differently annotated outputs, all of which are coded PAL. The first equipment is expected to be in service by mid-1983."
Mid-1983 obviously became mid-1984.