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Daybreak

Coming September 6th, 2010 (July 2010)

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IS
Inspector Sands
That's why I put "whilst there's already been the BBC Andrew Marr interview."

Eh? What's why you said that?

Quote:
But you never know, there might be another topic from the book that hasn't been covered by the other interviews. Or he'll say something that is more of an exclusive. Plus if Tony Blair just about mentions Iraq, it will be on the ITV News 99.9% and most proberbly BBC News too.

If Adrian and Christine get something out of him that everyone else didn't I'll be amazed. That's the only way a soundbite from it will be featured on the news (except maybe in the context of ITV News giving the new programme a plug) just 'saying something about Iraq' isn't really newsworthy now after last week
NG
noggin Founding member
That's why I put "whilst there's already been the BBC Andrew Marr interview."

Eh? What's why you said that?

Quote:
But you never know, there might be another topic from the book that hasn't been covered by the other interviews. Or he'll say something that is more of an exclusive. Plus if Tony Blair just about mentions Iraq, it will be on the ITV News 99.9% and most proberbly BBC News too.

If Adrian and Christine get something out of him that everyone else didn't I'll be amazed. That's the only way a soundbite from it will be featured on the news (except maybe in the context of ITV News giving the new programme a plug) just 'saying something about Iraq' isn't really newsworthy now after last week


I suspect it will feature in all the "Daybreak launched today" reporting though - so may feature that way. (Though remember Fern Britton managed to get something out of Tony that nobody else did...)
LI
Lightoftruth
I think the Daybreak website needs a news and a sport section Very Happy
EE
EdExcel
Trouble at Daybreak already......
Quote:
Sitting on the sofa in ITV’s state-of-the-art studios with Christine Bleakley alongside him, Adrian Chiles should have been relaxed as he settled into his new home. Instead, he cut an increasingly irascible figure as he ran through his lines as part of a rehearsal for tomorrow’s launch of Daybreak, the station’s new early-morning show.
According to one insider, the former BBC presenter was irked at being asked to work from a script. Producers were apparently taken aback as Chiles complained that this was not his style, arguing he had been hired because of his spontaneity and ability to ad lib.
AN
Andrew Founding member
Regarding cover presenters, I wouldn't be surprised if this in reality was dictated by how successful the show is during the first few months.

If Daybreak is a hit, they will use cover presenters from the Daybreak team as they are currently planning to do so.

If it rates lower than GMTV did, I wouldn't be surprised if former GMTV presenters were rehired as cover I.e Andrew Castle, Penny Smith etc.
PL
tellyboxPLUS
Trouble at Daybreak already......
Quote:
Sitting on the sofa in ITV’s state-of-the-art studios with Christine Bleakley alongside him, Adrian Chiles should have been relaxed as he settled into his new home. Instead, he cut an increasingly irascible figure as he ran through his lines as part of a rehearsal for tomorrow’s launch of Daybreak, the station’s new early-morning show.
According to one insider, the former BBC presenter was irked at being asked to work from a script. Producers were apparently taken aback as Chiles complained that this was not his style, arguing he had been hired because of his spontaneity and ability to ad lib.


That not to bad he will still have his say
DA
David
Trouble at Daybreak already......
Quote:
Sitting on the sofa in ITV’s state-of-the-art studios with Christine Bleakley alongside him, Adrian Chiles should have been relaxed as he settled into his new home. Instead, he cut an increasingly irascible figure as he ran through his lines as part of a rehearsal for tomorrow’s launch of Daybreak, the station’s new early-morning show.
According to one insider, the former BBC presenter was irked at being asked to work from a script. Producers were apparently taken aback as Chiles complained that this was not his style, arguing he had been hired because of his spontaneity and ability to ad lib.


Quoting an unnamed source who is also quoting an unnamed source is next to useless.
GI
ginofish
so will kate and dan do fridays


No they wont it just shows how much attention you pay to these things Adrian and Christine will host 5 days a week Dan will cover for Adrian when he is away with his sport commitments and Kate will provide cover for Christine when she is unable to present .

Quote:
in regards to Kate/ Dan, it was previously reported Kate would be Christine's stand-in, and with Grainne continuing to work for Irish TV that might make it a bit impractical for her to act as a last minute replacement. Having said that, I'd much rather have John Stapleton as stand in than Dan Lobb - John does seem to be being hidden away here
(by House)

I much prefer John and im sure he will cover when Dan / Adrian is unable to present for example if Adrian was doing champions leauge and Dan was away or over christmas etc. Tamsin may well do similar , Grainne is continuing to work in ireland so I agree with house it wouldant be easy.
NG
noggin Founding member
Trouble at Daybreak already......
Quote:
Sitting on the sofa in ITV’s state-of-the-art studios with Christine Bleakley alongside him, Adrian Chiles should have been relaxed as he settled into his new home. Instead, he cut an increasingly irascible figure as he ran through his lines as part of a rehearsal for tomorrow’s launch of Daybreak, the station’s new early-morning show.
According to one insider, the former BBC presenter was irked at being asked to work from a script. Producers were apparently taken aback as Chiles complained that this was not his style, arguing he had been hired because of his spontaneity and ability to ad lib.


Sounds like a bit of stirring. If it is based on an insider rather than totally made up then it is possibly from someone loyal to the old guard (who presumably would have read out a shopping list if it had appeared on the prompt) or someone who is a little bit too precious about their scripting.
AB
aberdeenboy
I'm not saying Blair is a bad booking... but he's on the plugging circuit just now. I watched the Andrew Marr Interview last week but can't say I'll be breaking my habits to watch him sitting on the sofa tomorrow.

I can't imagine Blair drawing in the curious viewers or saying anything really newsworthy after last week's genuine revelations. It's also worth remembering that when New Labour was at its peak, Government ministers and Blair himself routinely went on GMTV (supposedly to reach the housewives of Britain and others who were not political animals) but would avoid Today and BBC Breakfast.

You realise what every tabloid paper is waiting to do just now don't you? Even if Daybreak gets some extra viewers tomorrow and starts to close the ratings gap (which it may or may not do) there will be stories claiming the programme has flopped as long as the BBC remains in front.

The challenge for Daybreak once the initial momentum is spent will be enormous. Getting people to change their daily viewing habits is a big ask. When BBC Breakfast pulled ahead, a lot of that was actually down to GMTV losing viewers to other channels - not to people switching over to BBC1. Indeed common sense suggests that a large proportion of BBC Breakfast's viewers are the kind of people who would be naturally loyal to the BBC when it comes to news.

History is not on the side of Daybreak. Changing breakfast tv programmes radically has always alienated loyal viewers even if the revamp proved right in the longer term. Remember the oppostion to the Breakfast Time revamp in 1986 when it moved towards hard news? Dwarfed only by the disaster of GMTV's first few weeks before it became TV-am Mk 2.
BE
Ben Founding member
History is not on the side of Daybreak. Changing breakfast tv programmes radically has always alienated loyal viewers even if the revamp proved right in the longer term. Remember the oppostion to the Breakfast Time revamp in 1986 when it moved towards hard news? Dwarfed only by the disaster of GMTV's first few weeks before it became TV-am Mk 2.


I think ITV have done all they possibly can to prevent disaster though. A known on screen partnership who have previously presented this kind of programme, a completely new identity and yet (I imagine) the format won't be so far removed from GMTV. I think it will probably go down as one of the better relaunches of a breakfast programme even if it does slip back to being more GMTV.
NG
noggin Founding member

The challenge for Daybreak once the initial momentum is spent will be enormous. Getting people to change their daily viewing habits is a big ask. When BBC Breakfast pulled ahead, a lot of that was actually down to GMTV losing viewers to other channels - not to people switching over to BBC1. Indeed common sense suggests that a large proportion of BBC Breakfast's viewers are the kind of people who would be naturally loyal to the BBC when it comes to news.


Though you could argue that if GMTV lost audience to Breakfast because GMTV was tarnished (rather than them being attracted by Breakfast they were repelled by GMTVs dodgy image), that audience may not be "core" BBC Breakfast and be willing to return to the ITV rival show?

On the other hand I don't think you can ignore the draw of the BBC's more predictable pattern and regular local news, weather and travel - you can watch Breakfast for a short-ish period and see national and local news in the pre-0830 bit that is competing with Daybreak) From what I understand - Daybreak won't be as repetitive and will have fewer local bulletins (which aren't that local these days anyway)

Quality may play a big part in this. If Daybreak can deliver decent news, and high quality production, then it may simply be more watchable TV than GMTV or Breakfast (with their different, and quite limited production values).

Quote:

History is not on the side of Daybreak. Changing breakfast tv programmes radically has always alienated loyal viewers even if the revamp proved right in the longer term. Remember the oppostion to the Breakfast Time revamp in 1986 when it moved towards hard news? Dwarfed only by the disaster of GMTV's first few weeks before it became TV-am Mk 2.


Though don't forget the terrible failure of TV-am in its early weeks (Peter Jay, Robert Key, Anna Ford et al) - "Mission to Explain" and all that.

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