Dave gets new idents

Looks like we're leaving the gentleman's club a bit...

Bowls looks very Channel 4.

Meh, a shame we've left the strange yoof stately home behind, but two of those three idents made me laugh. Not sure about the last one, although perhaps that's because it came on the back of the cockerel one.

As non has yet said it. Tuesdays what a radom day to start.

http://www.campaignlive.co.uk/news/article/1291634/uktv-channel-dave-refreshes-brand-identity/?utm_source=dlvr.it&utm_medium=twitter

40 idents? So every single programme will have its own ident?

Bit more here:
http://www.designweek.co.uk/news/red-bee-gives-uktvs-dave-a-shave-and-new-haircut/3038325.article

http://i1.cdnds.net/14/18/618x378/uktv-dave-refresh-screens-1.jpg

http://i2.cdnds.net/14/18/618x347/uktv-dave-refresh-screens-3.jpg

Wallpaper out, blackboard in? I like the "In a Bit" on the slide...

On this note, I'm sure people here have seen it before but a good time to look at it again... Red Bee's stuff from introducing Dave. If you're quick on freezeframing in the video you get to see some of the other directions they had for the channel - including actually making it Dave Gorman's channel (and giving it to a new comedian each year), a computer D.A.V.E and a weird mystery thing Who's Dave?

As has been said, they made me laugh, which is brilliant for a mostly comedy channel. As I watch sporadically hopefully I'll get to see the full range. Who needs CGI graphics when you can get animals, objects & some Dave stickers (hoping that the hamster & cockerel are real).

Amazing to think how relatively long the original idents have lasted, and the presentation has gone mostly unchanged. Shows how much a success the Dave branding really is.

Simply because of the mere fact that it features a bowling green and bowling balls?

The channel 4 idents set does not have a monopoly on bowling green-related imagery on British TV screens!

There are no human beings, flying hedgerows, visible sky within camera shot, or a logo created by shadows, like the Channel 4 ident has. But there is a hamster in a ball, which the Channel 4 ident doesn't have.

OK calm down.