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Identify the correct year for the Pres.

Main LIST P61 (July 2012)

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MA
Markymark
There's a potted history of Central's cake 'lifecycle' here

http://www.youtube.com/watch?v=5R9NXxq_kzc

(Though quite why the commentary's been recorded in a bathroom, remains a mystery !!)

Still sounds a lot better than Cwilliams though!


Laughing


Those 'ITV In the Face' videos are well worth a watch if anyone hasn't by now... and you have a spare few hours


Yes, the one covering Southern's loss of franchise, and the latent bitterness of their farewell show has some spot on observations.
:-(
A former member
Thank you for that, please found Mp3 with her explaining about this new press, its NOT very long

http://up.metropol247.co.uk/barcode/Explaing%20Cake.mp3

*
:-(
A former member
Can we agree on the following:

Nov 1983: Moon replaced with Colourful moon
1984: The stripes appeared invison CA
1985: Cake package of presentation was introduce as part of the "One to watch"
1986: Cake becoming an Ident
1988: Colourful moon was gone and fully replace with lots of cakes...
:-(
A former member
Can we agree on the following:

Nov 1983: Moon replaced with Colourful moon
1984: The stripes appeared invison CA
1985: Cake package of presentation was introduce as part of the "One to watch"
1986: Cake becoming an Ident
1988: Colourful moon was gone and fully replace with lots of cakes...


From January 1984 - a menu using the original Mike Moran 'Central' theme, with the new stripes logo - plus the prototype cake. Originally on programme slides, the logo was depicted as a filled in circles with 14 stripes forming the shaded section. In this menu, the stripes are coloured in a forerunner of the six-stripes cake.

http://www.theidentgallery.com/central/CENTRAL-STRIPES-MENU.mp4
:-(
A former member
From 1985 ( it seems 22nd October: ) http://www.youtube.com/watch?v=zvRhlb2Ad6g ? http://www.youtube.com/watch?v=71fDgop38SI BUT Not proper cake ident but you can clearly see it's the cake,

Once again late 1985 http://www.youtube.com/watch?v=t-7PC934z4U, but NOT the actually proper cake ident


What do you mean 'not the proper cake ident'???

For those of us around in the Central region at the time, they were idents with as many diverse form-ups as Channel 4 had. It's just that over time, as animation techniques improved, there were subtle design changes with addition of bevels and better lighting, but they were still proper cake idents.

It may be that because they were only broadcast in the Central region and not seen nationally and the 'coloured moon' production idents were used concurrently that you don't think they are proper, but in the true sense of an ident - ie identifying what station you're watching - that was what they did.

For someone who was infatuated with them at the time (but not so much as to keep daily logs!), they were exciting, cutting edge and very proper to me. However, that still didn't stop me from thinking they were just a rip off of Channel 4. Wink
Last edited by A former member on 7 July 2012 12:59am
:-(
A former member
Can we agree on the following:

Nov 1983: Moon replaced with Colourful moon
1984: The stripes appeared invison CA
1985: Cake package of presentation was introduce as part of the "One to watch"
1986: Cake becoming an Ident
1988: Colourful moon was gone and fully replace with lots of cakes...


From January 1984 - a menu using the original Mike Moran 'Central' theme, with the new stripes logo - plus the prototype cake. Originally on programme slides, the logo was depicted as a filled in circles with 14 stripes forming the shaded section. In this menu, the stripes are coloured in a forerunner of the six-stripes cake.

http://www.theidentgallery.com/central/CENTRAL-STRIPES-MENU.mp4


Thanks for that, So basicly the stripes come along the same time as the new colour moon from Nov 1983, so when did the new "One to watch" package of pres appear? was it later on in 1984? or did it take till 1985?

TV ark claims the following
Quote:
In 1985 Central introduced a new main ident to proceed programmes made for the ITV Network. In 1985 they also introduced a new style of animated presentation graphics. Various animations were done using 3-dimensional shapes from the Central 'cake' now animate in an out to form the logo.


could it be that in 1985: Cake package of presentation was introduce as part of the "One to watch" pres?
SD
sda|
Thank you for that, please found Mp3 with her explaining about this new press, its NOT very long

http://up.metropol247.co.uk/barcode/Explaing%20Cake.mp3

*


It's certainly more catchy than the cosy Central Morning Supplement of '82 - is there anywhere online to see this episode of Central Post?
:-(
A former member
What do you mean 'not the proper cake ident'???
For those of us around in the Central region at the time, they were idents with as many diverse form-ups as Channel 4 had. It's just that over time, as animation techniques improved, there were subtle design changes with addition of bevels and better lighting, but they were still proper cake idents. It may be that because they were only broadcast in the Central region and not seen nationally and the 'coloured moon' production idents were used concurrently that you don't think they are proper, but in the true sense of an ident - ie identifying what station you're watching - that was what they did.


I see what you mean, but central even said Cake was never a proper ident from the start, as explained by Central post: please found Mp3 the explanation about this new pres, its NOT very long http://up.metropol247.co.uk/barcode/Explaing%20Cake.mp3 but by Oct 1985 this ident appeared http://www.youtube.com/watch?feature=player_detailpage&v=71fDgop38SI#t=89s One of the reasons behide this maybe because alot of the time there were just go from a promo and straight into the next show or use IV CA.

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Last edited by A former member on 7 July 2012 11:50am
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A former member
I see what you mean, but central even said Cake was never a proper ident from the start, as explained by Central post: please found Mp3 the explanation about this new pres, its NOT very long http://up.metropol247.co.uk/barcode/Explaing%20Cake.mp3


That certainly does not say it wasn't a proper ident - it says it was Central's new promotional image. When ITV1 or BBC One change their idents or logo, that's a change of promotional image too.

You are commendably trying to be a stickler for accuracy, but how you get 'it wasn't a proper ident' out of that mp3 I don't know.

As I wrote previously, the very first iteration of the cake was used to identify Central - within the region - by its very definition an ident. What the rest of the country saw was the production company ident - something very different.
:-(
A former member
I see what you mean, but central even said Cake was never a proper ident from the start, as explained by Central post: please found Mp3 the explanation about this new pres, its NOT very long http://up.metropol247.co.uk/barcode/Explaing%20Cake.mp3


That certainly does not say it wasn't a proper ident - it says it was Central's new promotional image. When ITV1 or BBC One change their idents or logo, that's a change of promotional image too.

You are commendably trying to be a stickler for accuracy, but how you get 'it wasn't a proper ident' out of that mp3 I don't know.


I see what were your coming, I looked at the MP3 and actually video clip , she does say "Keeping us informed of whats coming Next" that suggest to me it was not an ident from the start and its main function was to inform the viewer which was used extremely well, all over the place. As it stands:

* When did the new colourful moon come in to place was it Nov82? JAN 83?
* Still unsure when the "One to watch" package was introduced either 84 OR 85
* Still unsure when the cake started being used as an ident early 85 or late 85 etc...

So its still a complexioned,

It seems were still no further forward with LWT 1982/83 ident or 1992 ident.
Last edited by A former member on 7 July 2012 12:22pm
PC
Paul Clark
I'll admit I'm a bit of a Central outsider compared to some, not being from the region and not having the greatest knowledge of how its pres was actually used on air (certainly not all of it)... But it's obvious to me that over time they produced a ridiculously large number of sequences with great range - and the link in question looks to be another ident, as I see it.

The short audio snippet in isolation is weak, IMHO; lacks any real specificity, open to interpretation. Andrew makes some good points, and I think has the right idea here.
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A former member
I do understand what Andrew means and where you coming from. But the problem is we'll still stuck in the middle with the two Q:

Q: When did the package get introduced?
Q: Was the cake used as an ident from the very beginning?

I know the mp3 is weak but it does prove it was part of the new pres package. I have just found a clip from Feb 1983 which saw CA with the Central stripes in background http://www.youtube.com/watch?feature=player_detailpage&v=g20kX9-W--Y#t=191s

Its possible Cake could have come along in 1984 which would make everyone guess wrong Confused I believe myself, Andrew and yourself can all be correct but until those one questions can be answered outright hopeful the first one it still going to leave some confusement. Confused

It also seem that other point is Central also still used IN CA , Cake promo and next bars etc and overwhelming bag of press, running in and out of programmes, thus a muddle has happened. I do believe what Andrew is staying the cake was used as an ident from early on, but the questions from above still remain, If you can see where im coming from?

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