Its Xmas night, and paul is in the news slot which never has much ads anyways,
But Paul's show is very family friendly and I would have thought would have been attractive to advertisers, especially as Boxing Day shops are back open again.
Its Xmas night, and paul is in the news slot which never has much ads anyways,
But Paul's show is very family friendly and I would have thought would have been attractive to advertisers, especially as Boxing Day shops are back open again.
It’s nothing to do with being attractive to advertisers it’s to do with the rules of how much advertising is allowed in prime time which is less than the time available.
Its Xmas night, and paul is in the news slot which never has much ads anyways,
But Paul's show is very family friendly and I would have thought would have been attractive to advertisers, especially as Boxing Day shops are back open again.
It’s nothing to do with being attractive to advertisers it’s to do with the rules of how much advertising is allowed in prime time which is less than the time available.
Sorry Andrew, I did not know about the limits on advertising in a day on ITV. I always thought if you had a programme with an ad break, you sold advertising no matter what. I do have an American approach to commercial television. Sorry.
They get 40 minutes between 6pm and 11pm - 21 minutes will be within the soaps and probably another 10.5 minutes in the breaks around them. Torvill and Dean will likely be light on ads too, though ITV rarely use the rules to their advantage. They could have packed the ads in earlier and sold Torvill and Dean as a commercial free Christmas night presentation - could have had a chance of winning the late slot then.
They could have packed the ads in earlier and sold Torvill and Dean as a commercial free Christmas night presentation - could have had a chance of winning the late slot then.
It’s no good, you have to give the sponsor the exposure in and out of the ad breaks.
They could have packed the ads in earlier and sold Torvill and Dean as a commercial free Christmas night presentation - could have had a chance of winning the late slot then.
It’s no good, you have to give the sponsor the exposure in and out of the ad breaks.
It's all about the pre-show promotion though. Chances are the sponsor would be more remembered for making a big deal of presenting it ad free than just being a regular sponsor.
I see Reggie Yates seems to have been quietly axed from presenting it following the incident last year.
Clara's better, anyway.
I've pointed this out before - but when Fearne first presented the Christmas Pops, Richard Whiteley was still alive and Eamonn Holmes was still presenting GMTV...
And although she's very much part of the Radio 2 family now, I wouldn't be tremendously surprised if she continued to present the Christmas Pops for several more years - even into her 40s. The show is supposedly aimed at the widest audience possible, and she seems to still enjoy presenting it.
I wouldn't be tremendously surprised, either, if the show remained at Elstree well into the 2020s.
Until Clara Amfo took over from Reggie last year, it's worth pointing out there hadn't been a new (non-guest) presenter added to the TOTP line-up since Tim Kash in 2003 (as Fearne & Reggie had both been presenters since before Andi Peters took over). Admittedly it has only been Xmas specials for the last 12 years, but the fact nobody new came onto the show even during its last 3 years of still being a regular weekly show shows just how stale it had got.
They get 40 minutes between 6pm and 11pm - 21 minutes will be within the soaps and probably another 10.5 minutes in the breaks around them. Torvill and Dean will likely be light on ads too, though ITV rarely use the rules to their advantage. They could have packed the ads in earlier and sold Torvill and Dean as a commercial free Christmas night presentation - could have had a chance of winning the late slot then.
40 minutes! Really? In the states a typical half hour show will have two commercial breaks for 2 minutes each with another 1 minute break before leading into the next show. So 5 minutes per half hour. In a one hour show, it is typically six commercial breaks at 2 minutes each, meaning 12 minutes of commercials, maybe a bit more in the lead out into the next show.
