I'd have thought that they would have adapted the end board a bit more in keeping with the text Santa trailers. Hopefully the idents won't be the usual with the helpers on them.
As for ITV2, no ident yet, but with that sort of trailer end board design, hopefully there will be.
I don't understand why ITV1 don't use the endboards to their advantage more. They could have some nice programme/theme centric background, but instead most of the time its just generic.
I'd have thought that they would have adapted the end board a bit more in keeping with the text Santa trailers. Hopefully the idents won't be the usual with the helpers on them.
So, they hired Lambie-Nairn to devise a series of characters and an elaborate trail but just thought they'd overlay the helpers on the regular idents?
Wow, please tell me the beach ident is included in this.
:-(
A former member
From Lambie-Nairn site:
Quote:
The characters appear in a promo campaign leading up to the show, the title sequence and the on-screen graphics for the show itself. The characters will also infiltrate the ITV1 channel identity in December, always finding ways to play with the logo.
The characters appear in a promo campaign leading up to the show, the title sequence and the on-screen graphics for the show itself. The characters will also infiltrate the ITV1 channel identity in December, always finding ways to play with the logo.
