TV
Surely this will be the year Lorraine Heggessey finally moves on from BBC1? That would be a greater achievement. As for changing BBC1's identity, I hate the dancers as much as anyone but I maintain that a brand needs to be around for a while in order to bed into public consciousness. Channels who change their look every couple of years don't stand a chance of being "spotted"!
To that end, I admire BBC1 for sticking with their look when ITV has had two relaunches since 2002.
Johnny83 posted:
Surely it is time to drop these idents next year. I knwo the BBC used to keep theirs for 4-5 years orginally but in this day & age it dates quickly. Look at ITV1 & Five.
Surely this will be the year Lorraine Heggessey finally moves on from BBC1? That would be a greater achievement. As for changing BBC1's identity, I hate the dancers as much as anyone but I maintain that a brand needs to be around for a while in order to bed into public consciousness. Channels who change their look every couple of years don't stand a chance of being "spotted"!
To that end, I admire BBC1 for sticking with their look when ITV has had two relaunches since 2002.