I agree in principle, but Asda doesn't really need to fight for brand recognition in that way. Brands that irritate to stand out are generally nI also agree with Phil that this Christmas advert is nowhere near as bad as the previous in the campaign, now that they've transitioned away from the "fan made" conceit.
I agree, and I *really* didn't like those new Asda adverts due to their duplicity and general crapness.
This advert is fine. The end shot is actually creative, memorable and fits the brand. We're not in "Ben Miller and his annoying manchild son Tesco family" territory here.
You're right we're not in that territory. Because we've gone past it.
At least then, I didn't want to punch any of the people involved in it. That bloke in the Asda advert could sit there doing nothing for 30 seconds and he would still be punchable, because the look on his face is always one you want to punch off. And at least the Tesco adverts tried to be funny in some way, even if they weren't.
I'm not sure, but I think the word 'heartbroken' doesn't mean what it usually does when it comes to Christmas adverts in this article:
Anyway, Walkers' advert is also out. I can't tell if it's the best or the worst thing I've ever seen.