I may be making this rather simplistic, but in what way does a 'publisher broadcaster' such as C4 need to have different locations?
Because having a publisher broadcaster in a location attracts companies and people to that area to make the programmes. And the commissioning teams in that 'national HQ' will be getting ideas and talent that aren't London-based.
Surely it's better to centralise your operations, no matter where that might be?
Centralising operations? Isn't that what everyone on this forum hates on ITV for doing?
I suppose this is a response to centralisation by ITV and the BBC, before the ITV companies started merging and disappearing there were plenty of talent and ideas and programmes coming out of the places like Birmingham and Bristol
Why is there a need to even have a separate news studio location, when it contracts out its news operation to ITN?
Because they've decided to have the news broadcast from an alternative location. Doesn't matter that someone else produces their news, presumably the second operation will be a part of the news contract from now on