Let the wild rumours about presenters and pundits commence.
Channel 4 could do no worse than try and get the BBC Sport presentation team.
Ortis Deely.
Couldn't resist.
No chance - you can clearly see that's a 4 and that just won't do!
Well don't expect the inaugural Azerbaijan race to be one of 4's live races. Royal Ascot clash with quali. Likewise the German race, clashes with the 2nd biggest Saturday afternoon flat season race at Ascot.
And Singapore won't be a live on either - Rio Paralympics.
Suspect, Channel 4 will go the other way from the BBC and frontload the live choices with the early season early morning flyaways, to avoid clashes with Saturday European qualification sessions and the gee-fees.
The time zone differences should mean Singapore isn't too much of a problem - indeed probably easier to show it live than have to schedule highlights later in the day.
I presume the BBC will probably have to pay a rather large 'termination fee' as has been previously reported in the press, though I've not seen any mention of the exact amount. It's no real surprise it's leaving the BBC as I've read reports that it was costing around £40m annually, though presumably some of that was for Five Live's radio coverage.
Personally I feel moving to Channel 4 is probably better than if ITV had taken over the remainder of the contract. If I recall correctly when F1 moved from ITV to BBC most of the presenters moved across, so hopefully the same may happen this time. I guess the relatively short 3 year contract also allows them to decide whether they wish to bid for the rights beyond 2018.
I don't think anyone has the figure for F1 correct - I've seen £40m quoted as the fee over the three years, not for one year, which sounds about right compared to what the BBC use to pay for exclusive rights. This does make 2018 more interesting though as I suspect both ITV and C4 might end up bidding, while had they gone for ITV now I'm not sure C4 would be that bothered three years later.
C4 of course expressed interest a few years ago when the BBC/Sky deal came in so although this was a surprise this morning it's not completely out of the blue. Anyone got a copy of their bid document from a few years ago?
As for the ads - it's not really much of a commitment beyond the football/rugby standards considering F1 usually has an hour-long build up and they could probably have nearly as much to follow, so they can get probably 26 minutes of ads in a three and a half hour broadcast without any ads in the race. This of course means though they need to make the pre and post race content count. It's also I guess where it's an advantage to have half the races as highlights only - viewers might not see the ads one weekend but they will the next.