C4 just aired an "advertising premiere" sting for Jaguar at the end of an ad break then went straight to a trailer of their own before returning to Gogglebox. Strange.
Anyway, the novelty of these "advertising premieres" has certainly worn off - they seem to do them every week now for just run of the mill adverts rather than landmark campaigns.
Weirdly, we were watching Derry Girls on All4 earlier and the same Advertising Premiere sting for Jaguar played, but was then followed by an ad for a cleaning product. Odd.
Noticed at the start of Hollyoaks, at the end of the titles there is now a “ 4 “ - is this a new development or has this been happening on other C4 programmes ?
That's definitely new, I wonder it's a new brand reinforcement strategy. Also I've noticed All 4 has continuity announcers before the start of programmes. [i.e plugging the highlights programmes on All 4]
That's definitely new, I wonder it's a new brand reinforcement strategy. Also I've noticed All 4 has continuity announcers before the start of programmes. [i.e plugging the highlights programmes on All 4]
I noticed tonight watching Channel 4 +1 that the standard Channel 4 DOG appeared during the ident, usually this doesn't appear on +1 as it has its own logo (which did appear when the programme started)… I thought it was mistake but perhaps it's linked to this.
Saw a UK Map with the All4 logo with ‘This was filmed in liverpool’ with it (and there was a dot pulsing where Liverpool was) at end of hollyoaks, is this also new?
Saw a UK Map with the All4 logo with ‘This was filmed in liverpool’ with it (and there was a dot pulsing where Liverpool was) at end of hollyoaks, is this also new?
Saw a UK Map with the All4 logo with ‘This was filmed in liverpool’ with it (and there was a dot pulsing where Liverpool was) at end of hollyoaks, is this also new?
Idk but I wish ITV would do something like this
Can’t remember which programme ( May have been Bake Off : The Professionals ) but saw a similar “ Made in London “ statement at the end.
