BR
Brekkie
Jenny posted:
Bail posted:
I think part of it is because they want to keep the audience from the previous programme tuned in.. After Deal Or No Deal they regularly go straight from the endcap into the ident, and where viewers would normally have a flick through during the ads they stay with Channel 4.


Bad move to get Deal Or No Deal sponsored then. Especially as they use the exact same sponsorship insert every day.


Not really - the amount of viewers lost in the 10 second delay will be more than covered by the cost of the contract - and they can probably inflate the price of the sponsorship as it is the only promotion in that break!