BskyB buys 17.9% of ITV

What does all of this mean?

No, it would mean STV was part of NTL's company pre-merger, so it would reduce Sky's share in the network... I think

I wonder what will happen to GMTVs News Output now...

It seems more about ntl/Virgin than ITV.

Sky would rather keep the status quo than for ITV to merge with ntl: telewest / virgin which would add content to their already strong quadruple line up of integrated broadband / tv / mobile & telephony.

Seems less likely now for ITV to be subject of a takeover bid. ITV a bit of a pawn in all this, in a bigger game. Interesting development all the same, wonder if they'll become active in the search of a new chief executive.

Could this lead to ITV New provided by SKY . Hope not.

well NTL coudl still buy a other 83%

also if SKy does buy up ITV is still doens;t mean there will keep ITV contarks at the NEXT review of the CH3 liceneses.

Lol, it does.

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yes but dn't you fink it jus a bit possble that their will neva be a proper reveiw of the CHANNEL 3 contrak's agian evar? I'm shure thet the liceneseessescessesesssesee's that we hvae now will be here for year's.

Channel 3 licences will be irrelevant once analogue is switched off -- ITV will be just one more channel among many.

Bang goes Regional Televison!

I suspect this stake will just be there to put off NTL getting ITV. I can't see Sky doing anything in terms of ITV's management - they'll just get accused of influencing a 'rival'.

I'm guessing there'll be crisis at NTL: Telewest's HQ at the moment.

WHY? NTL can still get togerther with ITV?