Branding Carlton

I remember thinking it was too early for photo-realistic CGI, but by then frame-by-frame rotoscoping in a Paintbox+Harry or similar was possible, so you could clean up chroma-keys cleanly. Shoot the flag a couple of times, then composite by keying out different colours (possibly having multiple flags with different elements in a specific key colour )

I think that's exactly how it was done. You can clearly see the fade into the completed flag at the end, rather than the sections neatly forming the flag.

Not much in the book about how it was done. It dwells more on the fact that the Anglia board was a nightmare during the process because they were all a bit pompous and loved the Knight. The light blue in the logo was originally red to resemble a coat of arms, which was rejected, and it was only when Lambie-Nairn gave the colours fancy names such as "Cambridge Blue", that it got signed off (not before one of the board asked if it shouldn't have a visible flag pole).

Astonished to learn that all these apparent marvels of CGI were physical models all along. Next we'll be finding out that the first Channel 4 ident was just Martin Lambie-Nairn throwing a load of coloured blocks onto the floor.

Remember the 1994 Granada idents weren't CGI either!

And the globe/clock elements from the 1999 BBC News package were models too

My favourite Universal logo was real too.

The TV version of that Universal logo was CGI though.

Wasn't the ITV Schools rotating logo a model with added CGI effects?



Or was that the S4C version:



I'm sure at least one of the above was a real model.

I don't think so. The old Schools TV website had a bit on the making of both the ITV and S4c versions, and it only mentioned computer workstations being used to make it (and taking weeks to render the animation).

Was it maybe the Schools bit that was real? I'm sure I remember reading it on here and being surprised.

There is no reason to think that the 'SCHOOLS' part wasn't just an overlaid graphic that was animated on to the rotating symbol. It would have been unnecessarily expensive to do it any other way at the time.

I heard that Mary Berry baked the original Central cake.