DO
I suspect the same may well prove true of test cricket. The ECB have been quick to grab Murdoch's shilling but the sport will suffer in the medium term due to lack of exposure.
A:R:I:S:E posted:
I, for one, strongly welcome this decision and think a serious return to regular terrestrial boxing is essential for the long- term wellbeing of the sport.
My reasoning is simple: In the 1990s the likes of Steve Robinson, Nigel Benn, Chris Eubank and Prince Naseem Hamed had their fights televised by ITV on a Saturday night with audiences of around 12 million. They became household names and were attractive commercial property.
Compare that to the boxing stars of today: Ricky Hatton, Joe Calzaghe, Matt Skelton and Scott Harrison. Their fights are shown by Sky and have been since they hit the big time and they are known only to a small number of diehard fight fans. This cannot be good for the sport as a whole and I believe unless boxing, and I eman proper boxing returns to terrestrial TV soon its mediuma dn long term futures are bleak.
My reasoning is simple: In the 1990s the likes of Steve Robinson, Nigel Benn, Chris Eubank and Prince Naseem Hamed had their fights televised by ITV on a Saturday night with audiences of around 12 million. They became household names and were attractive commercial property.
Compare that to the boxing stars of today: Ricky Hatton, Joe Calzaghe, Matt Skelton and Scott Harrison. Their fights are shown by Sky and have been since they hit the big time and they are known only to a small number of diehard fight fans. This cannot be good for the sport as a whole and I believe unless boxing, and I eman proper boxing returns to terrestrial TV soon its mediuma dn long term futures are bleak.
I suspect the same may well prove true of test cricket. The ECB have been quick to grab Murdoch's shilling but the sport will suffer in the medium term due to lack of exposure.