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BBC Two 2015 with 90s idents

NEW: Dragons Den ident with a nod to the past (January 2015)

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BR
Brekkie
Let's face it - it's the pres version of... eugh.... "upcycling" - that is, taking something old and deemed perhaps past its use or unfashionable, giving it a wee facelift and unleashing it on the world again. EVERYONE'S DOING IT! Even the BBC have done it before - 1996 Doctor Who logo being a polished 1970 logo. Football clubs like Spurs, Liverpool and Sheffield Wednesday have all gone back to "previous" versions of their crests. The Daily Mirror dropped the "Daily" part for half a decade before going back. IT HAPPENS!

Rant over!

In all those cases though they repurpose the previous logo for the current time - Spurs, Liverpool and Sheffield Wednesday haven't dug out their old kits from 20+ years ago.

There is no doubt these idents are classics and in looking to relaunch BBC2 they really are probably the best place to start - but it's about taking the concept and reinventing it for today, not just taking 20 year old idents and putting them back on screen - then slapping whatever logo they feel like on them. Idents are supposed to sum up a channel and these did that perfectly for BBC2 in the 90s - but now they just suggest the channel has run out of ideas and is pining over it's past rather than delivering something of worth here and now.
LU
lukesams3
Excuse me, everyone, did you capture any BBC2 idents on TV today?
MA
madmusician
Excuse me, everyone, did you capture any BBC2 idents on TV today?

Did you?
LU
lukesams3
I did not, I was just asking everybody.
CA
Cavan
I did not, I was just asking everybody.

I did, but there hasn't been any new additions today.
DP
D.Page
Cavan posted:
I did, but there hasn't been any new additions today.


Optics and Neon were shown on NI.
CA
Cavan
Cavan posted:
I did, but there hasn't been any new additions today.


Optics and Neon were shown on NI.

But they are not really new, they were used last year.
DP
D.Page
Cavan posted:
Cavan posted:
I did, but there hasn't been any new additions today.


Optics and Neon were shown on NI.

But they are not really new, they were used last year.


I understand what you mean, and, lukesams3 do correct me if I'm wrong, but I'm assuming he means any more with the new centralised logo.
CA
Cavan
The second version of Kebab (I think) aired before Saturday Kitchen Best Bites in Northern Ireland as well as the Swan Changes Mind sting.
Last edited by Cavan on 4 January 2015 10:41am
CA
Cavan
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CW
Charlie Wells Moderator
If network are insistent on having the teal BBC Two box on the old idents they really should loose the 'subtitles' text, which in my opinion is rather irrelevant these days. I'm not entirely sure I like what Northern Ireland have done with the box, though loosing the teal colour does seem to improve things.

I think the reappearance of the old idents without the '50 years' box is an admission that the current set of idents doesn't really work and isn't as popular. The whole presentation for BBC Two seems like a mess and in need of an overall. Personally I think the BBC Two should let their Northern Ireland staff redesign the entire channel's presentation. So far they seem to put quite a bit of effort in and seem to have been fairly creative on a presumably shoe-string budget.
MA
madmusician
It's also interesting to note that the 90s idents pop up whenever a BBC Two presentation package is falling apart or nearing its end. We had the same kind of thing (although to nowhere near the same extent as now) in 2006, with the 2000 Christmas ident being reused for the Winter Olympics and Venus Fly Trap and Garden being used for nature programmes.

Quite why the unobtrusive white box minus the '50 years' rotation could not have been kept on these idents, I don't know. Having said that, glancing them in passing on the TV, the teal box didn't look quite as bad as the caps on here made it look. Lovely to see the likes of Paint Pot and Dog being back in use. Like being back in my childhood.

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