Can I just poll members here, am I the only person who actually feels that BBC One doesn't need a rebrand. The idents look fine, the promos and caption slides are fine and I like the little stings they introduced last year. The logo works well and overall is recognisable and still looks as good as it did when it was introduced a decade ago. If you agree with me, kudos the post as I feel like the only one who feels like even if they had the money a rebrand wold be unnecessary.
I would prefer if all the channels rebranded and created a more uniform look, as has been suggested in some excellent mocks on here. The ideals of the 1997 rebrand have gone out the window and there are too many logos that deviate from the norm. It needs reigned back in.
Can I just poll members here, am I the only person who actually feels that BBC One doesn't need a rebrand. The idents look fine, the promos and caption slides are fine and I like the little stings they introduced last year. The logo works well and overall is recognisable and still looks as good as it did when it was introduced a decade ago. If you agree with me, kudos the post as I feel like the only one who feels like even if they had the money a rebrand wold be unnecessary.
A rebrand for BBC1 would be most welcome but it's not the matter of life-or-death urgency TV forum suggests. BBC One branding, for the most part, looks tidy and consistent and overall still looks ok considering it's age. As for BBC Two, again, a full rebrand would be welcome but would look so much better if they just tidied it up and stuck to some consistent guidelines.
The branding works on the Internet and not on TV. I think that's what their intention is, but they should have just kept the old branding during the last few weeks of BBC Three then rebranded online.
I can see why they rebranded before because if you think about it - if BBC Three looks entirely different online then it's going to be hard to associate BBC Three with the Online BBC Three.
I just think the whole thing is stupid. It should just be all under the BBC iPlayer brand because in reality BBC Three is gone.
It's now just a watered down occasional couple of hours of on demand content now really.
RS
Rob_Schneider
I agree. If you're going to rebrand, rebrand the lot and bring some consistency back in.
I would prefer if all the channels rebranded and created a more uniform look, as has been suggested in some excellent mocks on here. The ideals of the 1997 rebrand have gone out the window and there are too many logos that deviate from the norm. It needs reigned back in.
Why do they use 2 different logos, one with the BBC logo centered and one with the BBC logo in the left corner uncomfortably close to the edge?!
The one with the BBC logo centered is the best, but I don't really like this new design at all. Many people on Twitter are saying it just looks like it shouts '2!' when it actually is trying to shout '3!'.
Can I just poll members here, am I the only person who actually feels that BBC One doesn't need a rebrand. The idents look fine, the promos and caption slides are fine and I like the little stings they introduced last year. The logo works well and overall is recognisable and still looks as good as it did when it was introduced a decade ago. If you agree with me, kudos the post as I feel like the only one who feels like even if they had the money a rebrand wold be unnecessary.
Sure, they look "fine", but I'd like to think BBC One would want to look more than "fine" as the biggest TV channel in the country. The idents themselves are starting to look their age as apart from the logo the footage isn't HD (I believe it actually was shot in HD at the time but I doubt they'd go to the effort of finding that original footage and re-editing it).
As it goes BBC One is still the best looking and most consistent of the four channels but that isn't saying much. I imagine, like others here, that a network-wide rebrand across One, Two and Four would be much more preferable and more likely to happen than just a rebrand for One.
In my opinion, neither BBC One, Two or Four need a re-brand. They look fine as they are.
Effectively, BBC Two had a retro-rebrand when they stepped back 20 years in 2014.
BBC Three should have stayed as it was until the mid-February change. The new logo looks as cheap on TV as it probably was to create, and it's unfortunate that they've tarnished the brand prior to what could be the start of something new and fresh.