HC
Birmingham Athletics. The 'home output' (i.e away from the Diamond League world feed coverage)
Name astons, still in the old style (and font)
This partwork rebrand is really chaotic and disjointed.
I get that with BBC Sport OB production split across various third party suppliers, it can be difficult to get the new house style in quickly, but there really is no excuse for what I saw on BBC Breakfast yesterday morning, where the football fixtures were still in the old BBC Sport black/yellow glass gloss boxes (and font)
BT Sport and Moov are based in the same building and switched over the new graphic style on every sport, both OB or studio, on the same day - easy as they are both hunkered down at Here East..
..so as BBC Sport and BBC Breakfast are based in the same building in Salford - I wonder what their excuse is on that one?
Name astons, still in the old style (and font)
This partwork rebrand is really chaotic and disjointed.
I get that with BBC Sport OB production split across various third party suppliers, it can be difficult to get the new house style in quickly, but there really is no excuse for what I saw on BBC Breakfast yesterday morning, where the football fixtures were still in the old BBC Sport black/yellow glass gloss boxes (and font)
BT Sport and Moov are based in the same building and switched over the new graphic style on every sport, both OB or studio, on the same day - easy as they are both hunkered down at Here East..
..so as BBC Sport and BBC Breakfast are based in the same building in Salford - I wonder what their excuse is on that one?

