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BBC signs deal for the 2014/6/8/20 Olympics

IOC - BBC exclusive deal covering four games (July 2012)

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DV
DVB Cornwall
BBC wins exclusive TV, radio and digital rights to cover next four Olympics - Sochi 2014, Rio 2016, Pyeongchang 2018 and the 2020 Games


from ……..

BBCSPORT on TWITTER.COM
18-Jul-2012 @ 11:18


more details ……..

MEDIACENTRE on BBC.CO.UK
18-Jul-2012 @ 11:20
DK
DanielK
Don't know if Sky will agree to giving them the channels that they have ?
TI
tightrope78
DanielK posted:
Don't know if Sky will agree to giving them the channels that they have ?
JO
Jon
Expected although there was always that doubt.
DanielK posted:
Don't know if Sky will agree to giving them the channels that they have ?

I don't think that really matters at this time. But it'll depend on whether Sky can see something in it for them as they would've done this time. Besides in a few years time more of us may have means to stream content to our TVs.
DO
dosxuk
Brekkie will be disappointed. This goes against all of his conspiracy theories that the BBC don't want to do sport. Laughing
TI
tightrope78
Absolutely bloody fantastic! Brilliant news.
GE
Gareth E
Superb. Fantastic news!
AM
amosc100
Oh great even more sport heading for BBC displacing Eastenders, schedules all over the place - its already bad enough when a British tennis player is playing and schedules are changed at last minute!!!!! Shocked

Only joking - looking forward to it all Very Happy
CA
Cando
Interesting article from the Telegraph. Sky put in a serious bid it seems and apparently the bill is still rather lighter than some of their International counterparts.
Quote:

But the BBC had to fend off Sky Television which had been in serious discussions with the International Olympic Committee to test the UK Government's protected list of sporting events, which includes all of the Olympic Games.

It is understood Sky had considered buying all of the rights and then selling off a free-to-air component to the BBC, or alternatively setting up a similar channel themselves, to specifically distribute a small amount of the 5,500 hours of Olympic coverage to circumvent the Government's rules.

However the IOC has been swayed by the BBC's long-standing commitment to the Games, its support of the sports outside Olympic periods, and its extensive free of charge penetration in to the UK audience.

The BBC will broadcast the London Olympics across 24 platforms – television and internet as well as radio.
Last month the IOC President Jacques Rogge told Telegraph Sport: “What we look for is the guarantee of the coverage and the quality.”

The BBC is understood to have paid much more than the £60 million it paid for the London Olympic rights, but compared to other rights fees the IOC has extracted around the world, the fee is considered relatively light, by sources familiar with the negotiations.

The BBC deal is the last major broadcast market the IOC had to complete and comes just weeks after the Premier League rights for the next three years were sold to Sky and BT for a record £3.2 billion.

The IOC has previously completed 2014-16 Olympic deals with France for £80 million, Germany for £120 million, Spain for £66 million and Italy for £141 million.

It has raised £2.32 billion across the globe for the next Olympic period, already up on the total raised for the London Games of £2.515 billion.


http://www.telegraph.co.uk/sport/olympics/9408315/London-2012-Olympics-BBC-outbid-Sky-to-win-broadcasting-rights-for-all-Games-for-the-next-eight-years.html
BR
Brekkie
The Guardian suggest £60m for the whole package, which would be a bargain as I'm sure, as the Telegraph say, the current 2010/12 deal is around £60m - and although London is worth alot to the BBC, it wouldn't be that much of a premium - plus the deal was done in 2004 before the bid was won anyway.

http://www.guardian.co.uk/media/2012/jul/18/bbc-rights-next-four-olympic-games

Great news though - the BBC have had a few wobbles lately and although I'd be more comfortable now with ITV or C4 doing them, ultimately the BBC and Olympics go hand in hand - and hopefully this gives BBC Sport the boost it really needs.
A6
Aylett 67
Brekkie posted:
The Guardian suggest £60m for the whole package, which would be a bargain as I'm sure, as the Telegraph say, the current 2010/12 deal is around £60m - and although London is worth alot to the BBC, it wouldn't be that much of a premium - plus the deal was done in 2004 before the bid was won anyway.

http://www.guardian.co.uk/media/2012/jul/18/bbc-rights-next-four-olympic-games

Great news though - the BBC have had a few wobbles lately and although I'd be more comfortable now with ITV or C4 doing them, ultimately the BBC and Olympics go hand in hand - and hopefully this gives BBC Sport the boost it really needs.


I concur, same as Wimbledon means the BBC and no one else could cover it as well. ITV and Channel 4 last dabbled with the Olympics in 1988 and seemed to either be hammered in the ratings by BBC1 or ended up covering sports like women's judo that the BBC wasn't bothered about.
Speaking of judo, the BBC seemed to be keen on this sport off and on in the eighties and nineties, showing the major tournaments, then seemed to drop it. Any reason for this?
TI
tightrope78
Probably because prior to women's judo being added to the Olympic programme in 1992 the UK dominated the sport. Once it became an Olympic sport the UK was overtaken by other countries and the media lost interest. As of 2008 the UK has never won a judo gold medal. Fingers crossed that will change this year!

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