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BBC FOUR

Colour. Contrast. Extra Brightness. (July 2013)

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VM
VMPhil
There's another variant at the start of this video, clean as well.

PC
Paul Clark
Thanks for flagging up that version Phil - I had forgotten about the nod to the Swimming Pool ident towards the end!
WP
WillPS
chris posted:
Does anyone know why this ident was retired so soon after debut?



Imagine a similar concept on an ITV ident. Do you want your channel's logo slapped next to two people having a go at each other? I doubt they want to be associated with such behaviour.


Well, there was more than one variant of Office originally, yet they all disappeared at once... Another case of the ident with the greatest choice of versions being pulled from use, unfortunately.

I thought the busier take on the usually serene BBC Four tune was a nice contrast to the rest as well. A shame these, for whatever reason, had to go.

I think therein lies the reason why it was dropped.
SW
Steve Williams


They still use this at closedown with "BBC4 begins at 7pm" on it.

17 days later

:-(
A former member
Just in passing, I'm rather taken with the design of the current promo for BBC Four's World Music Season due to start next week. I doubt whether there will be any extra presentation around it, but I can hope.

http://www.theidentgallery.com/bbc4/2013/special/BBC4-2013-PROMO-AWM-WMS-1-1.jpg

http://www.theidentgallery.com/bbc4/2013/special/BBC4-2013-PROMO-AWM-WMS-1-5.jpg

http://www.theidentgallery.com/bbc4/2013/special/BBC4-2013-PROMO-AWM-WMS-1-9.jpg

Video here

11 days later

:-(
A former member
As commented on in the Gallery, the record and pick-up are shown the wrong way — now corrected in the latest promos.

http://www.theidentgallery.com/play.php?id=BBC4-2013-PROMO-AWM-WMS-2.mp4
Last edited by A former member on 26 August 2013 7:23pm
GO
gottago
I noticed on the South Bank near the Royal Festival Hall there were a number of old benches with a plaque with the BBC Four logo and that Everyone Needs a Place To Think slogan they used at launch. It was certainly a surprise coming across them, they've done well to last over 10 years.

They've got more of those plaques on benches on the path up to the now closed White City building but you'd expect them there!

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