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BBC Cymru Wales refresh

(December 2008)

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SN
Silver Nemesis
BBC Wales have dug out their David Tennant trailers from earlier this year (see here and here) and replaced the endboard with their new logo.

I *think* they're the first of the Nations & Regions to replace their (now 11-year-old) Gill Sans logo - it's reminiscent both the BBC Trust and the Audience Council Wales logos, both of which include the vertical bar.

http://e.imagehost.org/0378/bbccymruwalestrailer.flv

The website header has also been changed. A few points to note here: (a) the full logo is duplicated on the right (it wasn't before); (b) one wonders how long it will take to realise that the 'Wales' on its own ought to be capitalised - especially if it eventually sits alongside the BBC blocks in this manner; (c) the BBC Cymru site is now decked out in blue (it too was red before).

EDIT: (20:12) And in the space of, well, not long at all, really(!), both Radio Wales and Radio Cymru have lost their respective typefaces and colour schemes and have new red and blue ones in the new font!!
BR
Brekkie
Will be interesting to see if that makes it on to the endboards of BBC Wales network productions, or whether they'll have to stick with the old.
BE
Ben Founding member
Brekkie posted:
Will be interesting to see if that makes it on to the endboards of BBC Wales network productions, or whether they'll have to stick with the old.


Network productions would be branded BBC Productions Wales surely.
GF
GrampianForever
Eeek! That looks horrendous, BBC Scotland better not go the same way. Having such a needlessly complex logo surely complicates matters for cross-promotion and fitting into the general BBC brand. BBC Scotland can use the logo with various BBC Scotland branded backgrounds, but when the time comes it can also sit alongside the simple BBC brand itself, not so much for Wales.

Also, I thought given recent trends across the media the horrendous decapitalisation in logos was dissappearing.

One word: Gads!

9 days later

AG
AxG
I've noticed this sting on iPlayer for Mastermind Plant Cymru, seems to be the DVD BBC blocks, but it's new to me.
TV
The TV Room
I believe the glass squares animating logo is also now used on the clean feeds of BBC One and BBC Two, in-between the programmes.

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