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BBC...

(May 2008)

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MO
Moz
Just seen a trail featuring the BBC logo as light boxes in a room, flickering into life, then three full stops light up next to it.

It was followed by a trail for BBC HD and I'm not sure if it was part of that trail, or a sneak of something else?

Anyone seen it?
NW
nwtv2003
I saw the ident the other day before the very same trail, it is probably only being used for BBC HD for now, but it looked rather nice.

The Trail for BBC HD is rather superb IMO.
DB
dbl
I think this was what you saw:
http://www.guardian.co.uk/media/2008/may/06/bbc.television?gusrc=rss&feed=media
BA
Bail Moderator
BBC...

Is the HD logo/trail logo.
JO
Jonathan
Over the top, rather silly really. And SHE is paid astronomical wages for THAT?
JO
Joe
Over the top? Really rather silly? I disagree.
GS
Gavin Scott Founding member
Its great.

They would always have had a budget for allocated to the launch of freesat, and this was a good way to spend it. Its got a timely Indiana Jones feel to it so I expect to see it shown many times over this month.

There's going to be a lot of moaning about how much was spent - but if you're going to persuade your audience to go HD, this is the way to do it.
JO
Joe
Gavin Scott posted:
Its great.

They would always have had a budget for allocated to the launch of freesat, and this was a good way to spend it. Its got a timely Indiana Jones feel to it so I expect to see it shown many times over this month.

There's going to be a lot of moaning about how much was spent - but if you're going to persuade your audience to go HD, this is the way to do it.

Exactly - it mores than pay for itself in terms of new HD viewers. I bet Jonathan complained about the Penguins too - but that was certainly worth it.
JO
Jonathan
Jugalug posted:
Gavin Scott posted:
Its great.

They would always have had a budget for allocated to the launch of freesat, and this was a good way to spend it. Its got a timely Indiana Jones feel to it so I expect to see it shown many times over this month.

There's going to be a lot of moaning about how much was spent - but if you're going to persuade your audience to go HD, this is the way to do it.

Exactly - it mores than pay for itself in terms of new HD viewers. I bet Jonathan complained about the Penguins too - but that was certainly worth it.

Ok, I'm scared by you, it's like you're obsessed.
PT
Put The Telly On
Ident believe it!
JF
JamesyFish
I think this is far superior to the new BBC Generic ident, that replaced the ribbons.
GR
gregmc
goldfish97 posted:
I think this is far superior to the new BBC Generic ident, that replaced the ribbons.


I agree. However I am surprised that they haven't used their new generic audio logo with this.

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