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The afternoon movie on five . . .

. . . is sponsored by . . . (September 2003)

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DJ
DJGM
This is something that's been bugging for a while me about sponsorship of the afternoon movies shown on five.

On some movies, it says ". . . sponsored by Cetraben", and on others it says, ". . . sponsored by Movelat Relief".

Is this a dual sponsorship by 2 different companies of the matinees on five , or are Cetraben and Movelat Relief
just a couple of brand names for 2 seperate pain relief products, owned by one large pharmaceutical company?
AS
Aston
DJGM posted:
This is something that's been bugging for a while me about sponsorship of the afternoon movies shown on five.

On some movies, it says ". . . sponsored by Cetraben", and on others it says, ". . . sponsored by Movelat Relief".

Is this a dual sponsorship by 2 different companies of the matinees on five , or are Cetraben and Movelat Relief
just a couple of brand names for 2 seperate pain relief products, owned by one large pharmaceutical company?


I really wouldn't let it bug you if I were you...
:-(
A former member
I'd imagine they are probably both products made by the same overall company, but the movie sponsorship uses differing indivual product names, despite the fact that perhaps truthfully it's the overall company that is sponsoring "five" movies.

It's no different to Cadbury sponsoring Corrie, but mentioning differing specific products (e.g. Dairy Milk with caramel; Heroes; Flake...) on the sponsorship promos.

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