LS
Lou Scannon
However, there was genuine feedback from some people in the borders that they would prefer to remain in Border, where they'd have a chance of seeing their local area on TV, versus being submerged in the STV region where they probably wouldn't.
Quite. The chances that news from e.g. Ecclefechan or Jedburgh would make the running-order of a programme that counts Edinburgh and Glasgow as part of its patch would be small, to say the least.
If the Border region were ever disbanded, there would have to be Ofcom requirements in place to ensure that any combined “Central Belt & South” programme acknowledged the D&G and Borders area. That could possibly take the form of a South sub-opt (even if it was actually pre-recorded in Glasgow/Edinburgh with a faux window backdrop depicting e.g. Dumfries)?
A single pan-regional ITV programme from Gateshead (mirroring the BBC Look North (Newcastle) region exactly) might then have the catchy title “ITV News Tyne Tees & Cumbria” – a title which would be one syllable longer than the programme’s 2011-2013 pan-regional branding (ITV News Tyne Tees & Border)!