SK
Yes!
From looking at the previous screenshot; it doesn't look good. The "NEWS" part of the logo is too big which is a bad move from Sky.
How is the TOTH and the set looking like at the minute? Are they broadcasting the current bulletin Westminister or from Millbank?
Yes, they are currently from westminster still over the afternoon, from 5 they return to the skynewscentre, but we currently don't see newswall and newsroom. I think they introduce their new wall next monday!
Is this the HD one you were talking about taken from the home page of the sky.com website?
http://www.sky.com/
It is placed in the same on-screen location?
http://www.sky.com/
It is placed in the same on-screen location?
Yes!
From looking at the previous screenshot; it doesn't look good. The "NEWS" part of the logo is too big which is a bad move from Sky.
How is the TOTH and the set looking like at the minute? Are they broadcasting the current bulletin Westminister or from Millbank?
Yes, they are currently from westminster still over the afternoon, from 5 they return to the skynewscentre, but we currently don't see newswall and newsroom. I think they introduce their new wall next monday!
SK
It's a lot bluer and brighter I'd say.
TOTH is exactly the same, just with the new logo.
It's a lot bluer and brighter I'd say.
SK
The Arabia style logo is actually very nice, with enough buffer around the edges. Unlike the current logo.
The Arabia style logo is actually very nice, with enough buffer around the edges. Unlike the current logo.
DO
What new font? It all appears to be Sky's custom font they've been using for ages
LOoove the new font
What new font? It all appears to be Sky's custom font they've been using for ages
SK
What new font? It all appears to be Sky's custom font they've been using for ages
LOoove the new font
What new font? It all appears to be Sky's custom font they've been using for ages
CA
Gosh they really ruined it didn't they.
I suppose the only thing you can say is that they're consistent. They have always had a habit of taking very well designed logos and making them as hideous as possible after a few years.
I've long since given up trying to understand Sky News presentation. At best I think it could be said it's not very 'intelligent'. The way they use split screens, tickers, straps, even the live bug. It's basic. They used to be very innovative in all their on screen presentation - they look like they can't be bothered anymore.
I suppose the only thing you can say is that they're consistent. They have always had a habit of taking very well designed logos and making them as hideous as possible after a few years.
I've long since given up trying to understand Sky News presentation. At best I think it could be said it's not very 'intelligent'. The way they use split screens, tickers, straps, even the live bug. It's basic. They used to be very innovative in all their on screen presentation - they look like they can't be bothered anymore.

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