The Newsroom

Sky News

Sky News HD Launches 9pm tonight (February 2009)

This site closed in March 2021 and is now a read-only archive
EX
excel99
Im guessing the Sunday edition benefits from the lack of Breakfast on BBC1 after about 7.30
LJ
Live at five with Jeremy
fodg09 posted:
Sunrise takes up the entire top ten rating programmes for the week ending March 7th

Sky News
w/e 7 Mar 2010
000's
1 SUNRISE WITH MARK LONGHURST (SUN 0833) 229
2 SUNRISE WITH MARK LONGHURST (SUN 0900) 153
3 SUNRISE WITH EAMONN HOLMES (MON 0732) 149
4 SUNRISE WITH EAMONN HOLMES (TUE 0835) 140
5 SUNRISE WITH EAMONN HOLMES (WED 0800) 137
6 SUNRISE WITH EAMONN HOLMES (FRI 0834) 137
7 SUNRISE WITH MARK LONGHURST (SUN 0935) 132
8 SUNRISE WITH EAMONN HOLMES (THU 0800) 130
9 SUNRISE WITH EAMONN HOLMES (TUE 0800) 129
10 SUNRISE WITH EAMONN HOLMES (FRI 0731) 127

http://www.barb.co.uk/report/weeklyTopProgrammes?_s=4

Quite like the logo albeit not a dramatic change.


Does anyone else not think that these ratings are very low? I know that's what they have been like for some time but I wonder do NaT, Live at Five, AL, SNT only get about 70 - 85,000 watching which I find is shocking low. I don't know how sky could get much advertising revenue with these audiences. I know it operates at a loss but with these figures I don't know how they can support so many staff and correspondents across the globe.
LR
Lost The Remote
They are quite low. We must also remember that Sky News recently reduced all their EPG slots to 30 minutes each in length, whereas before they would cover full programmes. So although numbers appear to be creeping up, it can be a bit deceptive and without more extensive figures it's difficult to judge the scale of the improvement.

Still, don't want to take away from Sunrise's success. It's a great strand and the ratings trend is clearly upward, consistently outrating everything else. That's a big achievement.
JA
jay Founding member
I quite like the new logo too, and it looks as if 'NEWS' isn't in Arial, or whatever font it was in before..
EX
excel99
Live at five with Jeremy posted:
Does anyone else not think that these ratings are very low? I know that's what they have been like for some time but I wonder do NaT, Live at Five, AL, SNT only get about 70 - 85,000 watching which I find is shocking low

Before the split into half hour slots, Live at Five would usually get just over 100,000 on weekdays. I'm guessing it still does but doesn't make it into the top 10 with certain parts of Sunrise doing well. However usually everything else was a five digit audience figure
TW
Tom W
Live at five with Jeremy posted:
fodg09 posted:
Sunrise takes up the entire top ten rating programmes for the week ending March 7th

Sky News
w/e 7 Mar 2010
000's
1 SUNRISE WITH MARK LONGHURST (SUN 0833) 229
2 SUNRISE WITH MARK LONGHURST (SUN 0900) 153
3 SUNRISE WITH EAMONN HOLMES (MON 0732) 149
4 SUNRISE WITH EAMONN HOLMES (TUE 0835) 140
5 SUNRISE WITH EAMONN HOLMES (WED 0800) 137
6 SUNRISE WITH EAMONN HOLMES (FRI 0834) 137
7 SUNRISE WITH MARK LONGHURST (SUN 0935) 132
8 SUNRISE WITH EAMONN HOLMES (THU 0800) 130
9 SUNRISE WITH EAMONN HOLMES (TUE 0800) 129
10 SUNRISE WITH EAMONN HOLMES (FRI 0731) 127

http://www.barb.co.uk/report/weeklyTopProgrammes?_s=4

Quite like the logo albeit not a dramatic change.


Does anyone else not think that these ratings are very low? I know that's what they have been like for some time but I wonder do NaT, Live at Five, AL, SNT only get about 70 - 85,000 watching which I find is shocking low. I don't know how sky could get much advertising revenue with these audiences. I know it operates at a loss but with these figures I don't know how they can support so many staff and correspondents across the globe.


It must be said however that BARB ratings don't take account for those watching in locations other than at home (eg in the city or in a pub) and neither does it account for international viewers (such as ex-pats) among whom Sky has a large following.
FU
fusionlad Founding member
After the UK adverts during CBS News, Sky News somehow played out about 3 or 4 US commercials. The Sky News logo came back after the UK adverts finished.
MD
mdtauk
http://news.sky.com/sky-news/content/StaticFile/jpg/2010/Mar/Week3/15575374.jpg

http://news.sky.com/sky-news/app/img/skysports-logo2010.jpg

http://photos-c.ak.fbcdn.net/hphotos-ak-snc3/hs441.snc3/25345_339301836897_253062556897_4302316_3095804_n.jpg


I was hoping they would use the same kind of glossy effect as the Sky Sports and Movie logos.
Last edited by mdtauk on 17 March 2010 9:01am
BR
Brekkie
Although both for Sky Sports and Sky Movies the logo looked far better on screen than it did when first released, the real issue IMO is that the "sky" logo is one that will never look right boxed.
FO
fodg09
mdtauk posted:


Hopefully the finished product will have the glossy effect, if I'm not mistaken the first time we saw a still of the new Sky Sports logo it did not have the glossy finish applied. Sky News HD will presumably have a glossier version of the logo as well I would have thought.
ED
edmund
I wonder will sky news get a new opener, or just edit the old one
FO
fodg09
tv3ireland posted:
I wonder will sky news get a new opener, or just edit the old one


With all the effort they are going to, new graphics, logo etc. I'd be very surprised if there wasn't a new set of TOTH titles.

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