I doubt there will be any major changes in tone and overall presentation of SkyNews until COMCAST takes a closer look at the ratings trajectory and who's running things and what they have done over the years. After the... "What h*ll did we just buy?"... moment passes and Deborah Turness and the NBC crew gets involved, then channel will likely see some presentation changes. Until then probably not so much. Creatively the channel is no longer an innovator. Who chooses a white background for interviewees to sit in front of and think its a good a idea? Thats almost like a throw up your hands and give up move.
I doubt there will be any major changes in tone and overall presentation of SkyNews until COMCAST takes a closer look at the ratings trajectory and who's running things and what they have done over the years. After the... "What h*ll did we just buy?"... moment passes and Deborah Turness and the NBC crew gets involved, then channel will likely see some presentation changes. Until then probably not so much. Creatively the channel is no longer an innovator. Who chooses a white background for interviewees to sit in front of and think its a good a idea? Thats almost like a throw up your hands and give up move.
Yep I'm sure why Comcast purchased Sky was purely down to Sky News and its presentation.
Who's to say either that Deborah Turness would be an improvement - she was behind the 'Timetable to Terror/Bye Bye Beckham' era of ITV News.