The Newsroom

"Politics is dead" on ITV - Sunday Edition axed

(November 2007)

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:-(
A former member
IACGMOOH Confused
CF
C4Fan
jason posted:
Quote:
ITV1 aims itself mainly towards for housewives and the 16-34 market who may not be particularly interested in politics.


So why is it that the majority of people I know who watch, for example, IACGMOOH are older?

Younger people turn their noses up at it.

This is not aiming at the 16-34 market -- this is aiming at the bottom of the barrel market.


I am in the 16-34 market and I watch I'm a Celebrity. A lot of my friends do too.
:-(
A former member
C4Fan posted:
jason posted:
Quote:
ITV1 aims itself mainly towards for housewives and the 16-34 market who may not be particularly interested in politics.


So why is it that the majority of people I know who watch, for example, IACGMOOH are older?

Younger people turn their noses up at it.

This is not aiming at the 16-34 market -- this is aiming at the bottom of the barrel market.


I am in the 16-34 market and I watch I'm a Celebrity. A lot of my friends do too.


Well each to their own I guess!
DV
DVB Cornwall
Rawnsley is reporting on This Week now, maybe he could take over The Politics Show on BBC ONE.
NG
noggin Founding member
DVB Cornwall posted:
Rawnsley is reporting on This Week now, maybe he could take over The Politics Show on BBC ONE.


Was he presenting in their "guest reporter of the week" slot? If so I wouldn't suggest it means anything more than he is presenting in their guest reporter of the week slot...
DV
DVB Cornwall
He was ...

I was thinking aloud, at the close of the item, Neil alluded to the ITV programme's demise.
BR
Brekkie
The reverse logic is that Andrew Neil seems to always crop up on the ITV Election Night programme despite being the BBC's chief political presenter really considering he hosts This Week and The Daily Politics.


I know Krishnan Guru Murphy has done that slot on This Week before, which I guess is designed for those outside the BBC.


I think realistically branding a programme "political" inevitably puts off a large chunk of the audience, but the issues discussed if presented correctly could attract a larger audience by branding the programme around the "issues" rather than the "politics" - but that of course would lead to accusations of dumbing down of course.
JO
Jonathan
Whoohoo this means the end to the dreadful Andrea Catherwood.

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